Cal looks to bundle lab, naming rights Murphy-Stephans takes wide view American Athletic Conference IMG College's NCAA run ends Damon Evans takes role with IMG College Charlotte planning kickoff game Social insights for Learfield clients Alabama’s new AD in card set Van Wagner Front Row to sell for Philly’s Big 5
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Cal looks to bundle lab, field naming rights05 / 06 / 13The University of California, Berkeley, seeking new ways to generate revenue for the school and its athletic department, is developing a naming-rights package for Memorial Stadium’s football field that could extend to an “innovation lab” at the stadium and other assets on campus. ... Tags: Colleges |
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ISP/Learfield To Assist Clemson
I SP Sports and Learfield Communications have agreed to take over radio and television rights for Clemson athletics. ISP and Learfield, which will operate under the name Clemson Tiger Sports Properties, are assuming rights held by Birmingham, Al ...
Tags: Colleges, This Week's Issue
Ellerbe Becket gets VA job
The University of Virginia has contracted with nationally known Ellerbe Becket and Charlottesville, Va.-based VMDO Architects to produce preliminary design work on the school's proposed new basketball arena. Even though the project faces some serious fund-raising hurdles and a best-case ...
Tags: Colleges, This Week's Issue
9 firms vie for 'Pit' renovations
Nine architectural firms have submitted proposals for feasibility studies on upgrading and expanding the University of New Mexico's basketball arena — "The Pit." The facility, officially named University Arena, is home to the school's men's and women's hoops tea ...
Tags: Colleges
Sponsorship Briefs
Citgo titles fishing circuit Citgo Petroleum Corp. will become title sponsor of the BASSmaster Tournament Trail starting with the fishing circuit's 2001-02 season, through a deal announced by Citgo and the Bass Anglers Sportsman Society. Terms of the multiyear adverti ...
Tags: Colleges, Golf, Marketing and Sponsorship
TV Briefs
UPN affiliate gets 2nd team WUPA and the Atlanta Hawks have agreed on a multiyear contract making the station the local over-the-air television home of the Hawks, effective immediately. The station becomes the local broadcast carrier for tw ...
Tags: Basketball, Colleges, Football, Hockey
7Up inks Pac-10 Deal w/Fox
F ox Sports Enterprises , which handles sales for Pac-10 Properties , is shopping sponsorship packages that include rights to the first-ever Pac-10 men's basketball tournament, signing 7Up as the tournament's first sponsor and offering a title ...
Tags: Colleges, Football, Marketing and Sponsorship, Motorsports
Sponsorship briefs
Latrobe gets piece of Heinz Latrobe Brewing Co. signed on for a "founding partner" sponsorship agreement that makes its Rolling Rock the official beer of the Pittsburgh Steelers' new home, Heinz Field. The value of the five-year agreement was not disclosed. Plans cal ...
Tags: Basketball, Colleges, Football, Hockey, Marketing and Sponsorship, Tennis
Firms fight to build arena
Architectural firms are waging a fierce battle to design a $75 million arena for the University of Missouri, not for the billing, but for the bragging rights. Mizzou is two hours up the highway from Kansas City, which happens to be the center of the s ...
Tags: Baseball, Colleges, Football, This Week's Issue
Weber State's growing stadium
P lenty of sports enthusiasts recognize the name of Weber State University — though not necessarily because they know where it is or what the place is all about. What everyone recalls with considerable clarity is that Weber State f ...
Sunshine Classic moving?
The Sunshine Football Classic, the bowl game formerly known as the MicronPC.com Bowl, likely will move from Miami to Orlando this season. "We're definitely trading information with [Florida Citrus Bowl officials] in Orlando," said Sunshine Football Classic executive director Mitch Morrall. " ...
Tags: Colleges, This Week's Issue



