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Coast to Coast

Published in SportsBusiness Journal on 10 / 30 / 17

ALBANY, N.Y. AFL team to play in 2018 An Albany-area ownership group announced the return of arena football to the city last Tuesday. And the public will have the opportunity to name the AFL team, which will play its 2018 season at Times Union Center. The Albany Firebirds played at Times Uni...

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09/14/15
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ATLANTA TUCKER Blaze hire MLL Coach of the Year Georgia’s first Major League Lacrosse team, the Atlanta Blaze, hired John Tucker, the 2015 MLL Coach of the Year, as the team’s firs ...

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09/07/15
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BUFFALO Bills donate to school district The Buffalo Bills and the Local Initiatives Support Corp. donated $200,000 to the Rochester City School District to help build a synthetic turf football field at the Franklin Campus. The funding is allocated through a NFL Foundation Grassroots Grant. &n ...

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08/24/15
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ATLANTA Falcons going Deep Eddy The Atlanta Falcons have a new multiyear sponsorship deal with Texas-based Deep Eddy Vodka that starts this season. Terms were not disclosed. The company said the vodka will be sold before and during Falcons ...

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08/24/15
Coast to Coast

ARLINGTON, VA. Kettler stays with Caps Kettler will continue its naming-rights sponsorship of the Washington Capitals’ training facility, the Kettler Capitals Iceplex. Kettler becomes the official apartment management company of Monumental Sports & Entertainment. The 137,000-square-f ...

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08/17/15
Coast to Coast

ANN ARBOR, MICH. Big House losing seats To increase Michigan Stadium’s accessibility and configuration adjustments for non-football events, the University of Michigan will decrease seating capacity by about 2,000, creating a new official capacity of 107,601. The most noticeable changes t ...

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08/10/15
Coast to Coast

BUFFALO Yancey’s aligns with Pegula properties Yancey’s Fancy has become the first company to simultaneously partner with every sports property under the Pegula Sports and Entertainment umbrella. That means the artisan cheese manufacturer will have a marketing relationship with the ...

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07/27/15
Coast to Coast

BROOKINGS, S.D. Daktronics stays home for project Brookings-based Daktronics partnered with South Dakota State University to bring a 31-by-100-foot digital display to Coughlin-Alumni Stadium for the football team’s final campaign at the facility. Construction began last summer on Dana J. ...

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07/13/15
Coast to Coast

Photo by: HORNITOS TEQUILA CHICAGO Tequila names bleacher area The Chicago Cubs’ new official tequila, Hornitos, secured naming rights for a portion of the Wrigley Field left field se ...

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07/13/15
Coast to Coast

ATLANTA Gas South following Braves to new park Atlanta-based Gas South will remain the official natural gas partner when the Atlanta Braves move into their new home at SunTrust Park. Gas South will receive prominent signs in the new ballpark, including a 75-foot-long “Bring the Heat&rdqu ...

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06/22/15
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ANAHEIM Angels ‘Step Up’ in health campaign St. Joseph Hoag Health reached a partnership with the Los Angeles Angels around the health care delivery system’s Step Up To The Plate campaign. The campaign encourages men to schedule checkups and cancer screenings. AUSTIN, T ...

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