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Coast to Coast

Published in SportsBusiness Journal on 06 / 12 / 17

Average attendance of 30,109 is up 8,230 per game over the first 22 games last season. Photo by: GETTY IMAGES ATLANTA Turnstile boost at SunTrust Attendance at SunTrust Park...

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09/28/15
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ATLANTA Harry the Hawk gets dialed in with Ashley. Hawks hire Ashley Madison(s) The Atlanta Hawks signed three real-life people named Ashley Madison to promote the team’s 10-game flex pl ...

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09/21/15
Coast to Coast

BUFFALO Bills start ‘Collision of the Game’ The Buffalo Bills agreed to a marketing deal that makes Carubba Collision the team’s official auto collision repair center. The Carubba “Collision of the Game” feature will be shown on the Ralph Wilson Stadium scoreboard ...

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09/14/15
Coast to Coast

ATLANTA TUCKER Blaze hire MLL Coach of the Year Georgia’s first Major League Lacrosse team, the Atlanta Blaze, hired John Tucker, the 2015 MLL Coach of the Year, as the team’s firs ...

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09/07/15
Coast to Coast

BUFFALO Bills donate to school district The Buffalo Bills and the Local Initiatives Support Corp. donated $200,000 to the Rochester City School District to help build a synthetic turf football field at the Franklin Campus. The funding is allocated through a NFL Foundation Grassroots Grant. &n ...

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08/24/15
Coast to Coast

ATLANTA Falcons going Deep Eddy The Atlanta Falcons have a new multiyear sponsorship deal with Texas-based Deep Eddy Vodka that starts this season. Terms were not disclosed. The company said the vodka will be sold before and during Falcons ...

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08/24/15
Coast to Coast

ARLINGTON, VA. Kettler stays with Caps Kettler will continue its naming-rights sponsorship of the Washington Capitals’ training facility, the Kettler Capitals Iceplex. Kettler becomes the official apartment management company of Monumental Sports & Entertainment. The 137,000-square-f ...

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08/17/15
Coast to Coast

ANN ARBOR, MICH. Big House losing seats To increase Michigan Stadium’s accessibility and configuration adjustments for non-football events, the University of Michigan will decrease seating capacity by about 2,000, creating a new official capacity of 107,601. The most noticeable changes t ...

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08/10/15
Coast to Coast

BUFFALO Yancey’s aligns with Pegula properties Yancey’s Fancy has become the first company to simultaneously partner with every sports property under the Pegula Sports and Entertainment umbrella. That means the artisan cheese manufacturer will have a marketing relationship with the ...

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07/27/15
Coast to Coast

BROOKINGS, S.D. Daktronics stays home for project Brookings-based Daktronics partnered with South Dakota State University to bring a 31-by-100-foot digital display to Coughlin-Alumni Stadium for the football team’s final campaign at the facility. Construction began last summer on Dana J. ...

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07/13/15
Coast to Coast

Photo by: HORNITOS TEQUILA CHICAGO Tequila names bleacher area The Chicago Cubs’ new official tequila, Hornitos, secured naming rights for a portion of the Wrigley Field left field se ...

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