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Coast to Coast

Published in SportsBusiness Journal on 04 / 25 / 16

Copa America fills partner roster     Makita, Samsung Electronics America and Swiss watch brand Tag Heuer joined the Copa America Centenario as official partners. The event, which honors 100 years of the Copa America tournament, will be played June 3-26 in 10 U.S. m...

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08/10/15
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BUFFALO Yancey’s aligns with Pegula properties Yancey’s Fancy has become the first company to simultaneously partner with every sports property under the Pegula Sports and Entertainment umbrella. That means the artisan cheese manufacturer will have a marketing relationship with the ...

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07/27/15
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BROOKINGS, S.D. Daktronics stays home for project Brookings-based Daktronics partnered with South Dakota State University to bring a 31-by-100-foot digital display to Coughlin-Alumni Stadium for the football team’s final campaign at the facility. Construction began last summer on Dana J. ...

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07/13/15
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Photo by: HORNITOS TEQUILA CHICAGO Tequila names bleacher area The Chicago Cubs’ new official tequila, Hornitos, secured naming rights for a portion of the Wrigley Field left field se ...

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07/13/15
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ATLANTA Gas South following Braves to new park Atlanta-based Gas South will remain the official natural gas partner when the Atlanta Braves move into their new home at SunTrust Park. Gas South will receive prominent signs in the new ballpark, including a 75-foot-long “Bring the Heat&rdqu ...

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06/22/15
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ANAHEIM Angels ‘Step Up’ in health campaign St. Joseph Hoag Health reached a partnership with the Los Angeles Angels around the health care delivery system’s Step Up To The Plate campaign. The campaign encourages men to schedule checkups and cancer screenings. AUSTIN, T ...

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06/22/15
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BUFFALO Sabres foundation supporting project A partnership between two nonprofit agencies, Saving Grace Ministries Inc. and True Community Development Corp., will see an existing three-story facility transformed into new affordable housing for single mother military veterans. The $2.7 million ...

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06/15/15
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The facility will look a lot like Wavegarden’s demo lagoon in Spain. Photo by: WAVEGARDEN AUSTIN, TEXAS Surf’s up all da ...

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06/08/15
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ATLANTA Falcons PSLs raise $77 million The Atlanta Falcons generated $77 million in revenue this spring from personal seat license sales tied to club seats for their new stadium opening in 2017. Legends started the sales process for relocating Georgia Dome club-seat holders in mid-February at ...

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06/01/15
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ATLANTA Braves selling SunTrust Park tickets The Atlanta Braves are now selling season tickets to SunTrust Park at their newly opened SunTrust Park Preview Center. Current season-ticket holders have been assigned an appointment window. Each window will have a two-week appointment time period t ...

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05/25/15
Coast to Coast

ATLANTA Fan bridge could cost $12 million A bridge at the Atlanta Braves’ SunTrust Park that will carry pedestrians and trams over 15 lanes of interstate highway could cost taxpayers about $3 million more than Cobb County officials have previously acknowledged, according to an Atlanta Jo ...

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