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New deal for HBO OTT service will mean growth for MLBAM

Published in SportsBusiness Journal on 12 / 15 / 14

MLB Advanced Media began 2014 with major video streaming deals with Sony and World Wrestling Entertainment, representing huge boosts to its non-baseball business. Its new pact with HBO to power the cable network’s forthcoming over-the-top streaming service ends the year in much the same fashio...

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Scorecard blurs when it comes to rights ownership

Test your RQ — Rights Quotient 1. Are players allowed to endorse products that compete with team or league sponsors as long as they do not appear in uniform or use team logos? (Example: Three Baltimore Orioles signed an endorsement with Pepsi, while Coke is the team sponsor.) ...

Tags: NBA, Champion, Champions, Chicago Bulls, TRAC, ACC, TES, Baltimore Orioles, MLB, NFL, NHL, MLS, WNBA, American Express, New York Rangers, MasterCard, Players Inc., Soccer, Baseball, Nike

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