Menu
Media

MLS’s Stevenson: ‘This is going to be very instructive’ for all

Gary Stevenson, MLS Business Ventures president and managing director, sees Twitter’s NFL deal as one that the soccer league should pursue.

Speaking of the NFL’s $10 million deal to stream “Thursday Night Football” on Twitter, Stevenson said, “This is going to be very instructive to all of us as to exactly how fast OTT delivery systems will take hold.”

Stevenson said the league needs to be open-minded when it comes to how it makes its games available.

“We have to listen to the consumer on where they want games, what they want to watch and how they want to consume,” he said. “We have an eight-year partnership with our media partners, and we are all open to looking at things like Twitter to push our message.”

— John Ourand

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

Learn more about your ad choices. Visit megaphone.fm/adchoices

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Journal/Issues/2016/04/18/Media/NFL-Twitter.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Journal/Issues/2016/04/18/Media/NFL-Twitter.aspx

CLOSE