Menu
People and Pop Culture

Faces and Places

Talk turned to tech and much more as marketers gathered in New York City for the CSE Sports Marketing Symposium and Social Media & Sports Series last week.

PHOTOS BY MARC BRYAN-BROWN

Andrea Weckstein, Nick Perna and Seth Jacobs of CAA Sports and Steve Pamon of JPMorgan Chase
Scott Horowitz of Repucom, Michael Neuman of Scout Sports & Entertainment and Danny Townsend of Repucom
Marketing has moved from purely broad recognition to focus on true engagement, Eric Hirschhorn of Burger King North America said.
Scott McCune of McCune Sports & Entertainment Ventures and Mike Boykin and Greg Busch of Bespoke Sports & Entertainment
“Multicultural marketing or diverse marketing or cross marketing, whatever you want to call it, is just Marketing 101,”said Diageo’s Marc Strachan.
Katie Hooper of HZDG, Gabby Duno Turner of StubHub, Brenna Mathers of HZDG, and Lindsey Colli and Sarah Gorman of StubHub
Ramogi Huma of the National College Players Association was among panelists saying that college players would soon be paid.
John Master of Madison Square Garden Co., Len Perna of Turnkey Sports & Entertainment and Andrew Steinberg of the Atlanta Hawks and Philips Arena
The Indiana Fever’s Layshia Clarendon participated in the “Ideas That Move Us Forward” discussion on marketing to the LGBT community.
Lonnie Cooper of CSE and Steve Koonin of the Atlanta Hawks
Donnie Keller of Microsoft and Mark Giovino of AS Roma
Kristen Ledlow of NBA TV, Matt Kramer of CSE and Larry Kramer of USA Today
Will Kiersky of Vice Sports: “The best way to grow is by telling really great stories and sharing good content and videos that people will want to share.”
Betsy Wilson of UPS, Tim McGhee of MSP Sports and J.W. Cannon of UPS
Sharon Byers of Coca-Cola, Brian Goldstein of McDonald’s and Lee Birdsong of Southern Co.

Please submit photos for review of industry conferences, parties, product launches and openings showcasing the people and personalities at the event. Include the event date, location, names/titles of those featured along with credit information. The photo specifications are as follows: 300dpi, tiff, jpeg or eps color images. Submit digital photos for review at: photo@sportsbusinessjournal.com or send color prints to: Faces & Places, c/o Street & Smith’s SportsBusiness Journal, 120 W. Morehead St., Suite 310, Charlotte, NC 28202.

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

Learn more about your ad choices. Visit megaphone.fm/adchoices

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Journal/Issues/2014/10/20/People-and-Pop-Culture/Faces-and-Places.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Journal/Issues/2014/10/20/People-and-Pop-Culture/Faces-and-Places.aspx

CLOSE