SBJ/June 16-22, 2014/People and Pop Culture

Spotlight: Carlos Sanchez, Fox Deportes

Sanchez finds growing appetite for content at Fox Deportes

Many questioned Carlos Sanchez when earlier in his career he moved from San Diego to Las Vegas to take a job in a smaller television market. The eternally optimistic Sanchez knew, however, that it was an important step in his career, which now finds him as executive vice president and general manager for Fox Deportes. Sanchez spoke with staff writer Bryan Ives.


Age: 46
New title: Executive vice president and general manager for Fox Deportes.
Previous title: President and general manager for Telemundo New York.
First job: McDonald’s.
 Resides/family: Los Angeles, two daughters.
Grew up: San Diego.
Executive most admired: “My first boss in media. His name is Philip Wilkinson. He was the chief operating officer for Entravision Communications.”
 Brand most admired: “I’m addicted to Apple. I just love how innovative Apple has been and just everything they produce.”
Favorite vacation spot: Koh Phangan, Thailand.
Last book read: “El Tigre,” which is a book about the guy that started Televisa in Mexico.
Last movie seen: “The Last Samurai.”
Favorite movie: “The Godfather.”
Favorite musician/band: “My daughter, Sammi Sanchez. She has her own site (www.sammisanchez.com), she has music on iTunes and she’s been around America to do concerts. She’s up and coming.”

What will be the biggest challenge in your new position?
I’ve been here two months, and one of the things that I’ve already found is that it’s very challenging to find the right content that is going to fulfill everyone’s appetite.

What is the biggest risk you’ve taken in your career?
Moving from San Diego to Las Vegas. … People ask me this question: At the time San Diego was the No. 12 market and I went to the No. 22 market, and so they said why would you go backwards? Why would you go from a larger market to a smaller market? What I did is I was actually going from an affiliate station to an owned-and-operated station, so to me it wasn’t necessarily going backwards. I did that because I was thinking more long term and I was looking at it as a steppingstone.”

What is your biggest professional accomplishment?
I think it was running a television station in the No. 1 television market in the country for the last six years. It was going to New York, and that move to Vegas is what allowed me to make that big leap to New York.

What is your biggest professional disappointment?
I really don’t see things as negative. Obviously I’ve made mistakes in my career, but I’ve learned from my mistakes and so I don’t see any of my decisions as a disappointment.

What career advice do you have for people wanting to get into the sports industry?
I say this to really anyone, not just getting into the sports industry, but really into any industry. I’ve gone out and spoken to a lot of young kids and usually what I tell them is just be the best at what you love and you’ll do well.

What is the one element you would like to see changed about the sports industry?
Better access to athletes, maybe through the use of technology. I would love to find a way to be able to offer our sports fan a better way to connect with the athletes they love.

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