League to bring U.S. back to velodrome AutoTrader.com renews with NBA Breaking Ground: NHRA looks to Paciolan Nike’s Converse sues 31 companies PowerBar narrows sponsorship focus From the Field of Information Management Roc Nation in acquisition mode End the one-size-fits-all approach How brands can reach the two Brazils Pete D’Alessandro
SBJ/June 9-15, 2014/Coast to CoastPrint All
After the success of last year’s inaugural event, the Baltimore Orioles are bringing back Father’s Day Catch on the Field on Sunday prior to the game against the Toronto Blue Jays. Two-ticket packages range from $200 to $248 and include game tickets. Proceeds will benefit OriolesReach and the Baltimore Orioles Charitable Foundation.
TS Sports installing new displays
CenturyLink Arena selected TS Sports to install a new center-hung display. This project will be installed by mid-September and will incorporate four new video displays. CenturyLink Arena is the home of the NBA D-League Idaho Stampede and the ECHL Idaho Steelheads.
To coincide with the first team’s tour of North America this summer, Liverpool FC will deliver official Soccer School programs in two of the locations that the Reds will visit — Boston and Charlotte. Five-day events will be held for boys and girls ages 5-16. The Soccer School in Boston will take place from July 21-25, while the program in Charlotte will take place July 28 to August 1.
Championships set for HarborCenter
USA Hockey will bring two world championship events to Buffalo’s new HarborCenter in 2015. The eighth annual International Ice Hockey Federation Under-18 Women’s World Championship featuring the top eight nations in the world is set for Jan. 4-12. From April 24-May 2, the International Paralympic Committee Ice Sledge Hockey World Championship will be contested with eight nations competing.
The familiar green of Huntington finds space on displays at Nationwide Arena.
Photo by:COLUMBUS BLUE JACKETS
The Columbus Blue Jackets reached a multiyear renewal of their corporate partnership with Columbus-based financial services provider Huntington. In addition to in-ice and electronic messaging at Nationwide Arena and a retail program with a team-branded check card, Huntington will continue the Huntington Green Seats for Blue Jackets hockey. Two hours before every game, 250 seats priced at $10 are available exclusively at the Big Lots Box Office at the arena.
Speedway sipping with Dunkin’
Dunkin’ Donuts of Greater Philadelphia signed a deal with Dover International Speedway to become the official coffee provider at the Delaware racetrack. Financial terms of the deal were not disclosed. The Philadelphia-area Dunkin’ Donuts franchises plan to use the partnership to promote the new DD Perks Rewards loyalty program.
EL PASO, TEXAS
UTEP partners with Daktronics
The University of Texas at El Paso partnered with Daktronics to make improvements to their football and basketball facilities. Four new video displays will be added to Sun Bowl Stadium, two new displays will be added to the Don Haskins Center and an additional marquee display will be installed this summer.
Through a contest with Royals Radio Network affiliates, Kansas City Royals fans in Midwest markets will have the opportunity to win game tickets and bus passes on the Be Royal branded bus. The “Be Royal Fan Express” is presented by Fox Sports Kansas City. The next scheduled game day is June 21, with Wichita, Kan., the target market.
Dolphins partner with AARP
The Miami Dolphins entered into a new relationship with the AARP Foundation. Each quarter of the year, the Dolphins will focus on one of the four priorities of the AARP Foundation — hunger, isolation, income and housing — with a media campaign, unique content and an event.
Team warns foul-mouthed fans
With Orlando City SC temporarily calling ESPN’s Wide World of Sports complex at Disney World home, Disney and team officials are warning fans to tone down the language at games, according to an Orlando Sentinel report. Orlando City sent out an advisory to fans stating that Disney had received “an increasing number of complaints from … fans sitting outside the supporters section.”
City will not pursue Olympic bid
Philadelphia Mayor Michael Nutter informed the U.S. Olympic Committee that the city has decided not to pursue a bid to host the 2024 Summer Olympic Games. The cost of serving as a host city was a key factor in the decision, said Nutter, who added that the city “will continue to foster our successful working relationship with the USOC and support their efforts.”
Pirates support ‘Science of Baseball’
The Pittsburgh Pirates teamed up with Chevron to support in-school education with the Science of Baseball program, a Pirates-themed science experience. The new program will be funded by Pirates Charities, the philanthropic arm of the Pirates, and Chevron as each will contribute $150 for every Pirates hit throughout the season.
Opposition group drops arena campaign
Sacramento Taxpayers Opposed to Pork abandoned its latest campaign to force a referendum vote on the city council’s approval of a financing deal for the proposed Sacramento Kings arena, according to a Sacramento Bee report. The city council voted last month to contribute $255 million toward a $477 million arena at Downtown Plaza.
Raceway signs craft beer supplier
Sonoma Raceway signed Morris Distributing as their official craft beer supplier. Race fans can enjoy six craft beers and ales on tap from some of Northern California’s most popular local breweries, including Bear Republic, Lost Coast, North Coast, Black Diamond, Sudwerk and 101 North Brewing.
COAST TO COAST — BEYOND THE COASTS
Rangers fans want financial clarity
Supporters of Scottish Championship side Rangers have urged club CEO Graham Wallace to come clean about season-ticket sales and the state of the club’s finances, according to a (Scotland) Daily Record report. The Union of Fans group issued a statement demanding clarity on how much cash they have generated for next season.
2014 Games signs official marketer
The Leith Group has come aboard as official marketing and advertising services provider of the Glasgow 2014 Commonwealth Games, according to a report in The Drum. Digital activity undertaken by the agency includes the development and management of the main Glasgow 2014 website and the delivery of an email marketing program.
1860 Munich reports $9.9M loss
Second Bundesliga club 1860 Munich released its financial numbers for the 2012-13 fiscal year, according to a TZ report. The numbers showed that between July 1, 2012, and June 30, 2013, the club lost $9.9 million. That is almost $1.4 million more than during the previous year.
RIO DE JANEIRO
24-mile bus corridor opens
Brazil officially opened the $700 million bus corridor for moving people between the airport and subway stations in Rio de Janeiro, according to an AP report. The Transcarioca bus system is a 24-mile line with dedicated lanes for buses that are expected to carry 320,000 passengers a day.
Golf course construction scrutinized
Organizers of the 2016 Rio Games confirmed that a state prosecutor could halt work on the Olympic golf course unless the developer shows it is following environmental regulations, according to an AP report.
Council reveals smaller stadium plan
The Japan Sport Council released a basic design proposal for the new National Stadium that will serve as the main stadium for the 2020 Tokyo Olympics and Paralympics, according to a Yomiuri Shimbun report. The total floor area is about 211,000 square meters, a reduction of more than 20 percent from the initial design in 2012.
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