Sponsor builds its Open around Williams Sweet Caroline Bakery pegs Danica to drive sales Toyota, Long Beach keep rolling A-B to bring Busch back to NASCAR Lexus renews USGA sponsorship PGA hires Catalyst for Ryder rebranding CAA hires Eccleston for analytics Symmonds protest ‘a flashpoint' Omega wants to get hands on more golf
SBJ/March 10-16, 2014/Marketing and Sponsorship
Paro to Van Wagner’s consulting business
Published March 10, 2014, Page 7
“We’re making big investments because of the potential I see for consulting, and the hiring of David was step one,” said Van Wagner Sports and Entertainment President Jeff Knapple, who worked with Paro at Frankel and ProServ.
Knapple also noted the growth of Van Wagner from 43 to 100 employees over the past 18 months.
Paro, running his own Deep Alliance Consulting since 1993, is leaving Chicago for the job. “I like the vision and
commitment to the consulting space by Van Wagner and I wanted to be part of something unique,” said Paro, who spent four years at SFX/Clear Channel and four years as director of U.S. sports alliances at McDonald’s.