SBJ/Sept. 16-22, 2013/Labor and Agents

Cornerstone adds Florida State, Vandy; is a conference next?

Liz Mullen
Cornerstone Sports Consulting, a firm that advises college football players on their NFL agent selections, has added Florida State and Vanderbilt as clients and is in talks about advising at least one college conference on agent selection and preparation for the NFL.

Cornerstone has been expanding since it was founded five years ago, and may add other Division I football colleges this year, but is not likely to add a college conference until next year, said Jack Mula, a consultant to Cornerstone.

With the addition of Florida State and Vanderbilt, Cornerstone now provides agent education and agent selection services to 10 universities. Other clients are Georgia, Arkansas, Alabama, Kentucky, Oklahoma, Washington, Auburn and LSU.

Cornerstone was founded by Joe Mendes, a former Washington Redskins vice president of operations. In addition to Mula, formerly general counsel of the New England Patriots, the firm employs two other former NFL team executives: Lal Heneghan, former San Francisco 49ers’ general counsel and executive vice president of football operations, and Bill Kuharich, a former vice president of player personnel for the Kansas City Chiefs.

The schools pay for the services of Cornerstone, but each of the school’s players can decide whether he wants Cornerstone executives involved in his agent selection.

“We will assist the players in preparation for the meetings or in the meetings in whatever form they want,” Heneghan said.

> IMG SIGNS SYRACUSE COACH: IMG has signed Syracuse football coach Scott Shafer for representation in all areas.

Sandy Montag, IMG senior corporate vice president and head of clients, will represent Shafer, who was promoted from defensive coordinator to head coach in January after his predecessor, Doug Marrone, left Syracuse to take the Buffalo Bills’ head coaching position.

“He is a young guy, and it’s his first chance to be a head coach at a Division I school,” Montag said. “He is a smart, hardworking guy, and I think he has a great future as a head coach.”

> OCTAGON SIGNS EAGLE: Octagon has signed Philadelphia Eagles cornerback Brandon Boykin. C.J. LaBoy and Doug Hendrickson will represent him. Universal Sports Management formerly represented Boykin.

> WME SIGNS WRESTLER, INKS ENDORSEMENT DEAL: WME has signed Jordan Oliver, a two-time NCAA wrestling champion, and has negotiated a multiyear deal with Outer Circle Sports, the exclusive licensee and distributor of Adidas Wrestling products.

Oliver will be represented by a team of agents, including Josh Weil.

> BRISCOE SIGNS YOUNG: Briscoe Sports Management, founded earlier this year, has signed Houston Rockets rookie guard B.J. Young for representation. Charles Briscoe, who founded the firm in February after working for veteran NBA agent Tony Dutt, will represent Young. Young was formerly represented by Relativity Sports.

Young signed a three-year free agent deal with the Rockets after being passed over in this year’s NBA draft. Briscoe Sports Management also represents rookie guard Archie Goodwin, a first-round pick who plays for the Phoenix Suns.

Liz Mullen can be reached at lmullen@sportsbusinessjournal.com. Follow her on Twitter @SBJLizMullen.

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