McDonald’s about the kids in Rio Simril, LA84 helping LA 2024 bid NBC turns Conn. studios into Rio North Atlanta Olympics: By The Numbers NBC promos highlight women of Team USA Atlanta kicked off new approach for Coke Atlanta: 20 years later Marketable vets return to Olympic stage A look inside Rio’s USA House Whatever Rio brings, NBC will cover it
SBJ/Sept. 2-8, 2013/Global Special Issue
Going global: The driving forces of the sports world
Published September 2, 2013
inside this special issue
A look at the companies, people and trends opening eyes on the global stage.
Will major investment in EPL rights pay off with more broadband subscribers?
How these companies could shake up the European sports scene.
Olympics could give soft drink brand a bigger share of the Russian market.
The television and kit deals behind the global powerhouse.
Three women changing attitudes in sports and society.
Groundbreaking designs that will change the way you look at sports venues.
Opta uses its number-crunching skills to build deep relationships in sports.
Repucom continues its global march; what has its attention now?
From teams to agencies, how they are making their presence known.
Tennis player Mahesh Bhupathi gets props for his upstart agency.
Secondary ticketing company maintains growth curve, but not without its critics.
IOC President Jacques Rogge prepares to exit; who may take his place.