Marketers converged in New York City to hear interviews and panels with industry leaders at the IMG Sports Marketing Symposium Oct. 3-4.
PHOTOS BY MARC BRYAN-BROWN
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Steve Flatow of Bloomberg Sports, Glenn Laumeister of Thuzio, Edward Willett of the LPGA and Paul Smith of Repucom International
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Beth Hirschhorn of MetLife offered her view of “Marketing From the C-Suite.”
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Ragan Rector of SCA Promotions and Alejandro Pabon of Lincoln Road Productions
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| Daniel O’Leary of IEG and Alex Leiter of WWE |
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| Meredith McCurdy of IMG Consulting and Neal Finkler of Chobani |
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| Olympic swimmer Cullen Jones, Steven Weinreb of Premier Management Group, and Kyle Deery and Rob Butcher of U.S. Masters Swimming |
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| Grey New York’s Tor Myhren opened the conference with a discussion of the importance of creativity in leadership. |
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| Molly Arbogast of Learfield Sports, Steve Flatow of Bloomberg Sports and Stuart Heifetz of Learfield Sports |
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| Len Perna of Turnkey Sports & Entertainment, Michael Hand of IMG College and Todd Fischer of State Farm |
Women + Sports Summit
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Hannah Storm hosted the panel “Immediate Challenges and Opportunities for Women in the Sports Marketplace” during the espnW Women + Sports Summit on Oct. 2 in Tucson, Ariz. From left: ESPN’s Ed Erhardt, TV analyst and reporter and former soccer player Julie Foudy, Gatorade’s Andrea Fairchild, Storm, Procter & Gamble’s Julie Eddleman, former WNBA president Val Ackerman, Saatchi & Saatchi’s John Lisko, and espnW’s Laura Gentile.
Photo by: ALLEN KEE / ESPN
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Launching a new RSN
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At the Time Warner Cable SportsNet launch event Oct. 1 in Los Angeles (from left): David Rone, TWC Sports president; Melinda Witmer, TWC EVP and chief video and content officer; Jeanie Buss, Los Angeles Lakers EVP; and Mark Shuken, TWC Sports Regional Networks SVP and GM.
Photo by: JORDAN STRAUSS / INVISION FOR TIME WARNER CABLE / AP IMAGES
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Sponsor introduction
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Golf Digest introduced Crowne Plaza Hotels & Resorts as a national sponsor Sept. 27. Gathered in front of Crowne Plaza’s Tartan Art on the Avenue golf ball sculpture in Chicago (from left): Peter Hunsinger, Golf Digest Cos. president/publisher; Luan Pham, Golf Digest Cos. executive director / integrated marketing; Laura Sequenzia, Golf World publisher; Patty Stafford, Golf Digest Cos. Southeastern sales manager; Jennifer Gribble, Crowne Plaza director of Americas brand management; and Jim Robertson, Crowne Plaza manager of Americas brand management. Tartan Art on the Avenue is part of Magnificent Moments, a fundraising campaign for the 2012 Ryder Cup benefiting local Ronald McDonald Houses and the Illinois PGA Foundation.
Photo by: JEFF SCHEAR / GETTY IMAGES
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Live from Downers Grove
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Golf Channel produced a one-hour special, “Feherty Live,” from the Tivoli Theater in Downers Grove, Ill., that aired Sept. 26, highlighted by the first meeting between Michael Jordan and Michael Phelps. From left: former U.S. Ryder Cup captain Lanny Wadkins, Golf Channel’s Molly Solomon, former European Ryder Cup captain Sam Torrance, former U.S. Ryder Cup captain Paul Azinger and Golf Channel’s Tom Knapp.
Photo by: GETTY IMAGES
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