Upcoming Conferences and Events
SBJ/November 28-December 4, 2011/Reader Survey
Best of the rest, Reader Survey 2011
Published November 28, 2011, Page 28
Golf tour best positioned for growth
| PGA Tour | 48.6% |
| European Tour | 20.3% |
| LPGA | 12.9% |
| Champions Tour | 9.3% |
| Asian Tour | 8.9% |
Respondents: 1,024
Most progressive tennis property
| ATP | 29.3% |
| USTA | 24.4% |
| WTA | 10.1% |
Respondents: 1,036
Biggest challenge facing professional tennis
| Creating more interest outside the Grand Slams | 45.5% |
| Developing more widely known stars | 37.9% |
| Television ratings | 9.7% |
| International growth | 2.0% |
| Sponsorship sales | 1.6% |
Respondents: 1,055
The biggest benefit of MTV’s sale of Alli Sports, the organization behind the Dew Tour, to Comcast NBC will be
| More programming of the tour as it begins to be shown on Comcast-owned Versus and regional sports networks | 46.0% |
| More focus and strategic direction for the tour | 20.5% |
| Improved website and digital content for the tour | 6.1% |
Respondents: 999
Grade the leadership of Chairman Larry Probst and CEO Scott Blackmun at the USOC
| A | 10.2% |
| B | 42.1% |
| C | 35.5% |
| D | 8.7% |
| F | 3.5% |
Respondents: 998
Biggest challenge facing professional golf
| Tiger Woods not returning to winning form | 41.7% |
| Developing young stars | 27.7% |
| TV ratings | 12.4% |
| Convincing top players to enter more tournaments | 11.7% |
| Managing international growth | 4.7% |
Respondents: 1,071
If you represented a brand, which of the following global properties would you most want to be associated with?
| FIFA World Cup | 52.3% |
| Summer Olympics | 36.1% |
| Winter Olympics | 11.6% |
Respondents: 1,080
Will have the biggest impact on the growth of the X Games brand
| Creating a bid process to host international X Games | 48.7% |
| The availability of X Games content on ESPN3 and WatchESPN | 34.7% |
| Travis Pastrana’s planned move to NASCAR | 16.6% |
Respondents: 818
In paying $4.38 billion for Olympic rights, Comcast
| Overpaid | 62.2% |
| Got a fair deal | 32.7% |
| Got a bargain | 5.1% |
Respondents: 1,061
Growth potential for action sports
| Still has room for growth | 56.3% |
| Has already peaked | 31.7% |
| On the decline | 7.8% |
Respondents: 1,068
