SBJ/November 7-13, 2011/People and Pop Culture

People: Executive transactions

The Class AAA Pacific Coast League’s Omaha Storm Chasers promoted Laurie Schlender to assistant general manager of business operations.

The independent American Association’s Kansas City T-Bones promoted Kurt Sieker to assistant general manager.

La Salle University named James Gulick director of athletic development. Trey Ulrich will succeed Gulick as assistant vice president for alumni relations.

The Washington Redskins hired Brian Gaines as executive director of the Washington Redskins Charitable Foundation. Gaines was vice president of partnerships, marketing and regional operations at College Summit.

The Arena Football League’s Georgia Force promoted Andy Haskell to senior director of team operations and named Cory Howerton president; Nick Devlin director of public relations; Mitch Stoermer director of community relations; and Carder Berry, Michelle Fields and Nate Wooden account executives.

Colonial Country Club promoted Michael Tothe to tournament director for the PGA Tour Crowne Plaza Invitational at Colonial.

The American Hockey League hired Samantha Wood as coordinator of digital media and communications. Wood was previously on the media relations game-day staff with the Boston Bruins.

IMG College hired Pat Streko as general manager of the Houston IMG Sports Marketing property. Streko was with the St. Louis Rams.

Strategic hired Michelle Stelben Murphy as account director. Murphy was an account director at Octagon.

Comcast SportsNet Mid-Atlantic hired Cesar Aldama as senior director of news. Aldama was news director for Miami CBS affiliate WFOR and its sister MyTV station WBFS.

ESPN hired Michael Bayle as senior vice president and general manager of ESPN Mobile, Maggie Helm as senior director of multimedia sales and Ashley Smith as senior director of CreativeWorks, and promoted Danielle Carney to senior director of multimedia sales.

Multiteam Companies
Sunrise Sports & Entertainment hired Rick Lassiter as vice president and managing director for the newly launched division 360 Premium. Lassiter rejoins SSE after being senior director of premium seating for the Miami Dolphins and Sun Life Stadium.

Sporting Goods
and Apparel

New Era hired Ben Ewy as creative director and Arlene Kaye as director of global merchandising and promoted Kevin Boleware to vice president of global supply chain and Jim Patterson to senior vice president and chief operating officer.

Nike hired Kevin Komos as global merchandising director of direct to consumer. Komos was senior vice president of Gap international merchandising.

The International Tennis Hall of Fame & Museum hired Christine Frost as chief development officer. Frost was associate director of regional development in the office of university advancement at Brown University.

XOS Digital named Brett Hammond senior vice president for worldwide sales. Hammond was head of global sales for Horizon Technology.

Awards and Boards
USA Triathlon named Kevin Sullivan and Barry Siff to its board of directors.

People news
To have your personnel announcements included in the People section, please send information and photos to Brandon McClung at 120 W. Morehead St., Suite 310, Charlotte, NC 28202, or email them to Electronic photos must be a jpg or tiff file for Macintosh, 2.25 inches wide at 300 dpi. Color only, please. News items may also be sent via fax to (704) 973-1401. If you have questions, call (704) 973-1425.

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