Blazers win NBA promo award Kroenke comfortable wearing 2nd hat Samson: Marlins’ ballpark was no mistake Concessions helped Sacramento group Leiweke: Don’t underestimate me or MLSE Richardson: I went to bat for Charlotte Weather costs Twins There’s blame to go around in Charlotte Biz, hockey sides align for Blackhawks In the Owner’s Box: Clark Hunt
Upcoming Conferences and Events
SBJ/October 24-30, 2011/Franchises
Packers getting $476K from state as part of raffle game launch
Published October 24, 2011, Page 32
The state of Wisconsin will pay the Green Bay Packers $476,000 as part of the launching of a raffle game in partnership with the team.
The Packers and Wisconsin Lottery recently announced the raffle that is offering a chance to win trips to all of the Packers road games in 2012. Raffle tickets of $2 each or three for $5 will be sold from Oct. 1 to Nov. 2. The grand prize is four tickets and accommodations to all 2012 road games. Other prizes include 75 tailgate ticket packages for two at Lambeau Field in Green Bay and 100 Packers Pro Shop gift cards worth $300 each.
This is the third year the Packers have teamed up with the Wisconsin Lottery. Previous games have given away tickets to Lambeau Field, cash and Packers Pro Shop gift cards. This year’s game is the first raffle-style game to be offered by a state lottery and an NFL team, state officials said.
According to information provided by the state of Wisconsin Lottery, $260,000 was paid to the team for the right to use the Packers’ name and logo, along with an additional $216,000 to purchase tickets, transportation and accommodations for all Packers regular-season road games in the 2012 season, along with any playoff games.
Over the three years, state records show the lottery has paid the Packers a total of $1.42 million in licensing fees and to purchase the prizes.
Packers officials could not be reached for comment.
Mark Kass is editor for The Business Journal Serving Greater Milwaukee, an affiliated publication.
Return to top
The Packers and Wisconsin Lottery recently announced the raffle that is offering a chance to win trips to all of the Packers road games in 2012. Raffle tickets of $2 each or three for $5 will be sold from Oct. 1 to Nov. 2. The grand prize is four tickets and accommodations to all 2012 road games. Other prizes include 75 tailgate ticket packages for two at Lambeau Field in Green Bay and 100 Packers Pro Shop gift cards worth $300 each.
This is the third year the Packers have teamed up with the Wisconsin Lottery. Previous games have given away tickets to Lambeau Field, cash and Packers Pro Shop gift cards. This year’s game is the first raffle-style game to be offered by a state lottery and an NFL team, state officials said.
According to information provided by the state of Wisconsin Lottery, $260,000 was paid to the team for the right to use the Packers’ name and logo, along with an additional $216,000 to purchase tickets, transportation and accommodations for all Packers regular-season road games in the 2012 season, along with any playoff games.
Over the three years, state records show the lottery has paid the Packers a total of $1.42 million in licensing fees and to purchase the prizes.
Packers officials could not be reached for comment.
Mark Kass is editor for The Business Journal Serving Greater Milwaukee, an affiliated publication.
