The NBA champion Dallas Mavericks saw the biggest percentage gains in number of Facebook “likes” and number of Twitter followers among all 16 playoff teams during the 2011 postseason, up 156 percent and 97 percent, respectively, between April 15 and June 13. All 16 teams saw double-digit percentage gains on their official Facebook pages; the league’s official page also saw a 17.5 percent bump.
Below are the counts for each team, ranked in order of Facebook gains.
|
FACEBOOK "LIKES"
|
| TEAM |
APRIL 15
|
JUNE 13
|
% GAIN
|
| Dallas Mavericks |
432,276
|
1,106,387
|
155.9%
|
| Oklahoma City Thunder |
361,392
|
588,862
|
62.9%
|
| Miami Heat |
2,053,426
|
3,208,615
|
56.3%
|
| Chicago Bulls |
1,891,198
|
2,837,584
|
50.0%
|
| Memphis Grizzlies |
53,721
|
80,032
|
49.0%
|
| New York Knicks |
688,857
|
1,004,908
|
45.9%
|
| Atlanta Hawks |
116,019
|
160,901
|
38.7%
|
| Orlando Magic |
757,871
|
944,445
|
24.6%
|
| New Orleans Hornets |
32,620
|
40,406
|
23.9%
|
| San Antonio Spurs |
599,862
|
742,591
|
23.8%
|
| Boston Celtics |
3,895,565
|
4,738,383
|
21.6%
|
| Indiana Pacers |
82,069
|
99,493
|
21.2%
|
| Los Angeles Lakers |
7,544,815
|
9,059,990
|
20.1%
|
| Portland Trail Blazers |
248,781
|
292,259
|
17.5%
|
| Philadelphia 76ers |
150,404
|
173,122
|
15.1%
|
| Denver Nuggets |
524,075
|
593,517
|
13.3%
|
| NBA |
8,168,211
|
9,594,905
|
17.5%
|
|
TWITTER FOLLOWERS
|
| TEAM |
APRIL 15
|
JUNE 13
|
% GAIN
|
| Dallas Mavericks |
48,161
|
94,891
|
97.0%
|
| Miami Heat |
137,181
|
235,579
|
71.7%
|
| Chicago Bulls |
107,337
|
162,490
|
51.4%
|
| Oklahoma City Thunder |
36,937
|
55,050
|
49.0%
|
| Memphis Grizzlies |
23,262
|
34,083
|
46.5%
|
| Boston Celtics |
159,448
|
204,372
|
28.2%
|
| Atlanta Hawks |
21,562
|
26,483
|
22.8%
|
| New Orleans Hornets |
25,487
|
30,216
|
18.6%
|
| Indiana Pacers |
22,089
|
25,971
|
17.6%
|
| Philadelphia 76ers |
30,549
|
35,702
|
16.9%
|
| New York Knicks |
91,117
|
106,142
|
16.5%
|
| Portland Trail Blazers |
31,980
|
37,122
|
16.1%
|
| San Antonio Spurs |
55,777
|
63,808
|
14.4%
|
| Denver Nuggets |
40,497
|
44,978
|
11.1%
|
| Los Angeles Lakers |
1,934,618
|
2,085,399
|
7.8%
|
| Orlando Magic |
1,059,237
|
1,074,232
|
1.4%
|
| NBA |
2,450,109
|
2,680,234
|
9.4%
|
Compiled by Ryan Baucom
Source: Team and league websites
