SBJ/Feb. 14-20, 2011/People and Pop Culture

In the Office: Richard Childress, owner, Richard Childress Racing

NASCAR team owner Richard Childress thrust his hands in the pockets of his black jeans and surveyed his office on a morning in late January. "This is me," Childress says. "If I'm bringing someone in here to talk about racing or whatever, I want them to be in my environment. I don't mean to intimidate them, but I want them to understand who's in charge."

Childress' office is like no other in racing and he prefers it that way. He differentiates himself from his peers in the sport by decorating his office with taxidermy animals he's hunted, Western art he's collected and wine from his vineyard. "If you bring them in and there's a bunch of trophies, it's just another racing office," Childress says. "Each one of these things means something to me. It hasn't helped with a business deal, but when you're making a point to someone, I think it helps."

1. A paw print from a grizzly bear Childress shot in 1987; 2. Cheerios box featuring Childress that partner General Mills gave him; 3. One of two bobcats that flank his desk; 4. Childress with his grandsons, Austin and Ty.

5. A Marco Polo sheep shot near Afghanistan; 6. Childress gives sponsors a special edition wine from his vineyard every year; 7. The antler was found on his property in Montana; the rifle commemorates the No. 29 team; 8. Childress shot this lion in Tanzania in 1995.

A Louisville Slugger bat commemorating Kevin Harvick's 2007 Daytona 500 victory. As a car owner, Childress has won the Daytona 500 twice and the Winston Cup six times.
  Childress collects Western art for both his home and office. He owns pieces by G. Harvey, Joe Beeler and other famous Western artists.

This rifle, being held up by a unique gun rack, was given to Childress by a longtime friend after he won his first Winston Cup championship with Dale Earnhardt in 1986.
During a hunting trip in Texas, Dale Earnhardt first saw this buck (left) and planned to shoot it, but Childress beat him to it. "He was not very happy with me."   Childress keeps a memento of each team sponsor in his office, including a die-cast of Clint Bowyer's RCR car (left); pins show the different places Childress has traveled and hunted.

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