SBJ/20101129/SBJ/SBD Reader Survey
College
Published November 29, 2010

| Grade the NCAA’s effectiveness with regard to oversight of college sports |
 |
A |
5.99%
|
 |
B |
30.41%
|
 |
C |
35.12%
|
 |
D |
19.26%
|
 |
F |
9.22%
|
| Responses: 1,085 |

| Company/brand that has done the best job aligning with college sports through corporate sponsorship |
 |
Nike |
24.76%
|
 |
Capital One |
14.93%
|
 |
Allstate |
14.65%
|
 |
Home Depot |
12.85%
|
| Responses: 1,058 |
|

GETTY IMAGES
| Favorite college sport |
 |
Football |
50.73%
|
 |
Basketball |
36.90%
|
 |
Ice Hockey |
4.67%
|
 |
Lacrosse |
2.56%
|
 |
Baseball |
2.29%
|
 |
Soccer |
2.11%
|
 |
Other |
0.73%
|
| Responses: 1,092 |
| Biggest challenge facing new NCAA President Mark Emmert |
 |
Commercialization of student athletes |
34.47%
|
 |
Format for determining football championship |
22.74%
|
 |
Conference realignment |
13.59%
|
 |
Academic standards for student athletes |
12.94%
|
 |
Revenue disparity among schools |
12.66%
|
 |
Other |
3.60%
|
| Responses: 1,082 |
| Conference that benefited more from the recent BCS conference realignment |
 |
Big Ten |
61.57%
|
 |
Pac-10 |
38.43%
|
| Responses: 1,046 |
|
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