League to bring U.S. back to velodrome AutoTrader.com renews with NBA Breaking Ground: NHRA looks to Paciolan Nike’s Converse sues 31 companies PowerBar narrows sponsorship focus From the Field of Information Management Roc Nation in acquisition mode End the one-size-fits-all approach How brands can reach the two Brazils Pete D’Alessandro
SBJ/Sept. 20-26, 2010/Coast to CoastPrint All
Ravens near perfect on renewals
The Baltimore Ravens have a season-ticket renewal rate at around 99.5 percent. The Ravens did not increase ticket prices this season, continuing with a pattern of raising prices every other year. Last year, price increases ranged from $5 to $15 a ticket.
Wolves pick marketing agency
The Chicago Wolves selected Chicago Sports Entertainment Partners as the team’s new sports marketing agency of record. CSEP will provide digital and experiential marketing, advertising, and strategic counsel during the Wolves’ coming AHL season.
Bearcats banking with Fifth Third
Fifth Third Bank has become the official bank of the University of Cincinnati football team. Fifth Third’s message will show up on signs inside and outside Nippert Stadium. It will also get exposure through TV, radio and print ads and through online media at GoBearcats.com.
Cuban to donate $100K to city
Dallas Mavericks owner Mark Cuban is planning to donate $100,000 to the city of Dallas to help offset a revenue decline that has a majority of council members favoring a tax hike, according to a report in The Dallas Morning News.
Packers cite reasons for LLC picks
Confidentiality and convenience were the major reasons behind the Green Bay Packers using five limited liability companies to locate and purchase land near Lambeau Field, according to a report in the Green Bay Press-Gazette. The team acquired about 28 acres near the stadium for what is anticipated to be part of a sports and entertainment district.
Churchill Downs buying casino
Churchill Downs reached an agreement to buy a local hotel and casino for $138 million. Although Churchill operates a casino at its Fair Grounds racetrack in New Orleans, the Harlow’s Casino Resort in Greenville will be the company’s first property not tied directly to a racetrack, according to a report in Daily Racing Form.
Charity backs out of suite leases
Dismas Charities backed out of leases for suites at Papa John’s Cardinal Stadium and the KFC Yum! Center after details of the leases came to light. Dismas Charities operates 26 state and federal re-entry centers in 12 states and serves as a transition point for nearly 7,000 offenders returning to society from prison each year.
KFC Yum! Center adds partners
Louisville Arena Sports & Entertainment Properties unveiled six new partners for the KFC Yum! Center. The new sponsors are Local Kentucky and Indiana Ford Dealers, Vivid Impact Co., Cintas, Yale Kentuckiana, Tennant Co. and the Kentucky Office of Highway Safety.
Dolphins debut cycling challenge
The Miami Dolphins are launching the Dolphins Cycling Challenge, a two-day, 170-mile trans-Florida charity cycling event to benefit Sylvester Comprehensive Cancer Center at the University of Miami. The event, scheduled for November, is a collaborative effort between the Miami Dolphins Foundation and the University of Miami Miller School of Medicine.
Driver’s TD sparks AirTran sale
AirTran Airways last week held a one-day fare sale for travel to and from Milwaukee in honor of Green Bay Packers wide receiver Donald Driver’s 50th career touchdown catch. The one-way, $50 fares were offered for 14 destinations, according to a report in the Milwaukee Journal Sentinel. Driver has been an AirTran endorser for years.
Cellular South stays with WTA
Cellular South agreed to continue as title sponsor of the Sony Ericsson WTA Tour event in Memphis through next year. The 2011 Cellular South Cup will be played at The Racquet Club of Memphis, Feb. 11-20.
Auction begins for Twins statues
The Minnesota Twins and Minneapolis Downtown Council started auctioning five Twins Around Town statues that appeared throughout downtown Minneapolis over the summer. The auctions will run until Sunday, and opening bids are $5,000. The statues represent the 1963, 1984, 2004, 2007 and 2008 seasons. A portion of the proceeds will be donated to the Minnesota Twins Community Fund.
BSE, Lagardère want tennis at Barclays
Brooklyn Sports & Entertainment and Lagardère Unlimited are working to bring major professional tennis to the Barclays Center. BSE and Lagardère will develop and co-promote at least two tennis events annually at the planned arena, which will include both current and former stars of the sport.
Flyers reward ticket holders
The Philadelphia Flyers hosted a barbecue for 700 season-ticket holders who renewed their season tickets ahead of the club’s established deadline. Flyers players, coaches and alumni attended the barbecue, held at the AT&T Pavilion at the Wells Fargo Center. Fans were able to pose for photos with the Prince of Wales Trophy, won by the team last season as the NHL’s Eastern Conference champion, as well as take a locker room tour and go on the ice to take shots on goal.
QUEBEC CITY, QUEBEC
NHL facility funding debated
Canada Prime Minster Stephen Harper last week opposed full public funding to build an arena that could attract an NHL franchise, according to a report in The (Toronto) Globe & Mail. Quebec City Mayor Regis Labeaume had been asking the federal government to invest $175 million (Canadian) into a new arena that one study projected would cost about $400 million.
AECOM to study stadium impact
City officials selected international planning and engineering firm AECOM to conduct a study on the future of city-owned Qualcomm Stadium and its business prospects with or without the NFL Chargers, according to a report in The San Diego Union-Tribune. The study is expected to last six weeks before a report is issued.
Coke pouring at Frys.com Open
Coca-Cola was named the official soft drink of the 2010 Frys.com Open, scheduled for Oct. 14-17 in nearby San Martin, Calif. The event is part of the PGA Tour’s Fall Series. San Martin is 25 miles south of Fry’s Electronics headquarters in San Jose. Additionally, Audi will be the official vehicle of the tournament, providing 30 courtesy vehicles throughout the week of the event.
WATKINS GLEN, N.Y.
Track won’t host IndyCar in 2011
The IndyCar Series will not return to Watkins Glen International next year. WGI President Michael Printup cited multiple factors as reasons behind what was called a joint business decision, including cost of competition, operational expense, paid attendance, both sponsor and market support, and future growth potential.
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