SBJ/Dec. 14, 2009/Coast to Coast

Coast to Coast

Ducks help promote nearby lofts
Real estate firm Kennedy Wilson’s Harbor Lofts community will be featured on HondaVision at the Honda Center for five games through December, promoting 54 lofts set for auction, as part of an agreement with the Anaheim Ducks. Kennedy Wilson was scheduled to direct a grand reopening auction of Harbor Lofts on Dec. 13 in downtown Anaheim.

Spending on all of the little
touches adds up to a lot at
the Cowboys’ massive

$140M spent since opening of stadium
The Dallas Cowboys have spent nearly $140 million on contractors, furniture and accessories, as well as event preparation, since opening Cowboys Stadium in June, according to a report in the Fort Worth Star-Telegram. The most recent Arlington report outlining invoices related to construction indicated that the team, as of Nov. 25, has spent $1.09 billion in total on the stadium since 2004, according to the report.

JetBlue adds ‘Hook’Em Shuttles’
JetBlue Airways will operate additional nonstop flights — called “Hook’Em Shuttles” — between Austin and Long Beach, Calif., on Jan. 6 and 9 to accommodate Texas Longhorns fans planning to follow their team to the BCS National Championship Game in Pasadena. JetBlue is the University of Texas’ official airline.

PGA Championship possible for 2017
Sources said that the PGA of America is close to a deal with Quail Hollow Golf Club to bring the PGA Championship to the Charlotte course in 2017, according to a report in the Winston-Salem Journal. The PGA Tour and Quail Hollow have a deal through 2014 to stage the Quail Hollow Championship.

Bobcats partner with Webber Dentistry
The Charlotte Bobcats entered into a new marketing partnership with Webber Dentistry to become the official cosmetic dentist of the team and Lady Cats dancers. The Charlotte-based dental health practice was founded by Bobcats minority owner Spurgeon Webber III.

Eat before you go — those $100 box
seats at Wrigley will be raised to
$112 per game.

Prime seats to cost more at Wrigley
Chicago Cubs season-ticket holders will pay more for prime seats at Wrigley Field in 2010, while bleacher and most upper-deck seats will remain about the same, according to a report in the Chicago Tribune. The most expensive seat will be in the platinum club infield box, which was raised by $12 to $112, and the cheapest tickets will be $9 for an upper-deck outfield reserved seat for select games, according to the report.

Jackets, Bob Evans sign multiyear deal
The Columbus Blue Jackets and Bob Evans established a new multiyear corporate partnership. Bob Evans will have products at Nationwide Arena concession stands as well as promotion of the “Bob Evans Honorary Captain” program for 20 home games this season.

City Council OKs IndyCar race
The Edmonton City Council agreed to support the final Izod IndyCar Series race in a three-year contract with the IRL, according to a report in the Edmonton Journal. Council member Kim Krushell expects the July 25 race will continue to lose money after running a $8.7 million deficit the past two years, according to the report.

‘Fit Guys’ win yearlong arena package
More than 30 teams competed in AmericanAirlines Arena’s 10th Anniversary Sit-In Contest, wherein contestants sit down in every seat in the facility. A tiebreaking  trivia question was “What is the total number of tickets sold for every event that has ever taken place at the AmericanAirlines Arena since its opening on Dec. 31, 1999?” The correct answer is 11,106,471, and the winning team was Three Fit Guys, who answered 11,200,000. The team will receive four tickets to every event that comes to the AmericanAirlines Arena from Dec. 31 through Dec. 31, 2010.

The Wild’s new jersey has been a hit.

Brewers eye plot for development
The Milwaukee Brewers have an interest in acquiring a 1.5-acre site near Miller Park for potential future commercial development. The Milwaukee Water Works is tearing down two unused water storage tanks east of Miller Park that will open up the land, which is owned by the city of Milwaukee.

Wild’s green jersey line a good fit
Matt Freiberg, the Minnesota Wild’s director of retail operations, said the team’s alternate green jersey line has been extremely successful, according to a report in the St. Paul Pioneer Press. The Wild will wear the green jersey for 15 games this season. On the Monday after Thanksgiving, listed the Wild’s alternate jersey as its 10th-best-seller, according to the report.

WPS team finds university home field
The Philadelphia Independence will play its 2010 home games at West Chester University’s John A. Farrell Stadium. The expansion WPS team expects to eventually play its home games at the $115 million, 18,500-seat MLS soccer stadium being built in Chester, Pa. Delays with that project forced the team to find a new home for its inaugural season.

Pirates keep ticket prices steady
The Pittsburgh Pirates will again freeze prices for season-ticket packages next year, marking the eighth consecutive season the team has gone without a season-ticket price increase. The franchise will bring back the four full-season value plans and will add a half-season plan.

Mayor’s task force accepting proposals
Sacramento Mayor Kevin Johnson’s new task force charged with collecting and reviewing developers’ proposals for a new sports and entertainment complex held its first town hall meeting. The group and effort, called Sacramento First, will accept proposals until Dec. 24 and will evaluate proposals through March.

Stadium headed for ‘win-or-forget-it’ vote
The Santa Clara City Council last week was expected to put the 49ers stadium project on the June 8 ballot for a “win-or-forget-it” vote by city residents, according to a report in the San Jose Mercury News. The City Council also was expected to sign off on the environmental report, which must be approved before the measure can appear on the ballot.

Ticketmaster strikes new deal with arena
Ticketmaster forged a new ticketing and technology agreement with Lucas County Arena, a multipurpose facility in downtown Toledo. Ticketmaster will build upon its event ticketing distribution solutions, including on-site scanning technology; online and offline event marketing and communication tools.

Natural grass to grow at BMO Field
The removal of the artificial turf from BMO Field was finished last week. NGF Golf, which is heading the $3.3 million conversion of the stadium from Field Turf to Kentucky bluegrass, will spend the winter and early spring putting down a grass field, according to a report in The Toronto Star.

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