SBJ/20090713/A Day in the Life
Game Day with Matt Wszolek
Published July 13, 2009
Each of the 81 regular-season game days at Wrigley Field is a unique event at the venerable ballpark, and we recently spent parts of two days trailing Cubs director of sales and promotions Matt Wszolek as he did everything from schmoozing sponsors during a rain delay to putting the finishing touches on future promotions.
by John Lombardo
Photos by David Durochik (14) and John Lombardo (2)
8:15am Wszolek, 31, has one of the best commutes in sports: a seven-minute walk from his home in a quiet neighborhood located just a few blocks from Wrigley Field.
9:05am On-field walk-through with producers of “The Great American Road Trip” reality show for an episode featuring Wrigley Field.
10:30am Wszolek and Cubs community affairs manager Mary Dosek work out the logistics for a ceremony celebrating living Medal of Honor recipients.
11:22am Wszolek and Samantha Coghill, assistant director of sponsorship sales, meet with Citgo executive Pete Colarelli about potential sponsor activation plans.
11:30am Heading down to the field level before the gates open for a game against the Pittsburgh Pirates.
11:35am Wszolek takes a phone call during batting practice to make sure a sponsor’s ticket request is in order.
12:00pm Checking in with customers in the team’s newly opened Captain Morgan Club adjacent to Wrigley Field. The club is the team’s latest effort to enhance revenue in a ballpark that lacks some modern amenities.
12:45pm Wszolek takes cover from the rain in the Cubs dugout and discusses weather with Cubs pitching coach Larry Rothschild.
1:00pm A quick greeting to members of the military who will be recognized on the field before the game.
1:08pm Greeting Chicago Bulls forward Tyrus Thomas, who shows up just before the 1:20 p.m. game to throw out the first pitch, easing some tense moments.
1:10pm Wszolek reviews the on-field promotional plan with senior account executive Andrea Burke.
1:12pm Wishing good luck to Grammy Award winning opera singer Sylvia McNair before she sings the national anthem.
1:48pm Wszolek makes the rounds along Wrigley Field’s suite level, where he greets guests in the Grand Victoria Casino suite.
4:21pm Wszolek and account executive Piper Mead on the concourse just after the Cubs beat the Pirates 5-2.
4:40pm Back to the office to return calls and e-mails. Calls range from the amount of television time the dugout Gatorade dispenser machine has received to tracking down Hall of Fame Cubs player Ernie Banks for a promotional appearance.
5:30pm The virtues of day baseball allow Wszolek to head for home in time to have dinner with his wife.