SBJ/March 12 - 18, 2007/Forty Under 40

Forty under 40


Everyone has a story to tell. But in our industry, it's oftentimes easy to forget, lost amid the steady stream of rights deals and returns on investments, marketing campaigns and mergers, buyouts and billion-dollar deals.

But stories are at the heart of any industry, the composite of its people — and sports business is no different.

The stories behind this year's Forty Under 40 class define much of sports business. It's an industry of unbridled entrepreneurialism, as evidenced by Jeff Fluhr and Kevin Plank. Of the fulfilled dreams of Bernard Muir, and the ambition of Casey Wasserman. Of Sarah Nettinga's creativity, and the behind-the-scenes brilliance of Bill Wanger. Of being willing to fight through adversity like Rita Benson LeBlanc and the New Orleans Saints.

Sports business is an industry truly rich in stories, and in the people behind them. Which is part of the reason Street & Smith's SportsBusiness Journal is proud to present its eighth Forty Under 40 list, a tribute to some of the best and brightest executives under the age of 40 — and this year, to the many stories that go with them.

Ed Bennett, NASCAR
David Berson, ESPN
Brooks Boyer, Chicago White Sox
John Brody, Major League Baseball
Zak Brown, Just Marketing International
Peter Carlisle, Octagon
Kathy Carter, Soccer United Marketing
Jeff Fluhr, StubHub
Frank Gibeau, EA Sports
Wally Hayward, Relay Worldwide
Adam Holzer, Fox Cable Networks
Matthew Kauffman, Visa USA
Peter Lazarus, IMG
Rita Benson LeBlanc, New Orleans Saints
Rich Lehrfeld, American Express
Michael Levine, CAA Sports
Dan Mannix, LeadDog Marketing Group
Bernard Muir, Georgetown University
Sarah Nettinga, NASCAR
Howard Nuchow, CAA Sports
Forty Under 40 Winners: By The Numbers
Scott O'Neil, NBA
Doug Perlman, IMG Media North America
Kevin Plank, Under Armour
Ed Policy, Arena Football League
Gerardo Prado, HNTB Architecture
David Preschlack, Disney and ESPN Media Networks Group
Brian Rolapp, NFL
Ralph Santana, Pepsi-Cola North America
Darryl Seibel, U.S. Olympic Committee
Greg Shaheen, NCAA
Eric Shanks, DirecTV
Matt Silverman, Tampa Bay Devil Rays
Jennifer Storms, Turner Sports
Sam Sussman, Starcom USA
Mark Tatum, NBA
Shannon Terry,
Malcolm Turner, OnSport
Bill Wanger, Fox Sports
Casey Wasserman, Wasserman Media Group
Kim Williams, NFL Network
Forty Under 40 Hall of Fame
Past Forty Under 40 Winners
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Forty Under 40

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