How distribution could work A different kind of labor leader UFC plans new digital net The Sit-Down: Dave Brandon Coors Light passes Bud for the lead In MLB's licensing spotlight Fox will sell for L.A. Coliseum ATP adding Michelob Ultra to U.S. nets Powdr buys ‘World of Adventure Sports’ From the Executive Editor
SBJ/September 1 - 7, 2003/MediaPrint All
The following presents ratings information about coverage of this year’s Summer X Games. The information below reflects the event’s original broadcasts, which aired Aug. 16-21.Click here for chart.
NASCAR In Car, the interactive television product developed by NASCAR's digital entertainment division and pay-per-view provider In Demand, won an Emmy Award for the companies last week.
NASCAR and In Demand were honored for "outstanding achievement in interactive television in a single program," as selected by the Academy of Television Arts & Sciences' interactive media committee. It was chosen from among 48 entries.
The named recipients: Paul Brooks, vice president of broadcasting for NASCAR; Jeffrey Pollack, managing director of broadcasting and new media for NASCAR Digital Entertainment; Robert Jacobson, chief operating officer for In Demand; and Stacie Gray, vice president and executive creative director for In Demand.
The awards will be presented Sept. 13.
"We're incredibly honored by this," Pollack said. "Bad shows don't win Emmys. To win an Emmy that looks at all of television is a great testament to the success of NASCAR In Car."
The following is a listing of the Nielsen Weekly Sports Ranking for the week of 8/11/03-8/17/03.
Ratings for network coverage of PGA Tour events and the sport’s four majors, through tournaments completed by Aug. 17, and compared with full-season 2002 ratings for each network. Click here for chart.
None of golf’s four major tournaments this year posted a ratings increase for either its Saturday or Sunday network coverage compared with coverage of the events last year. Only final-round coverage of the British Open maintained its ratings level from 2002. Click here for the chart.
The NEC Invitational is the second of the four annual World Golf Championships events for men’s golf. The following presents ratings for the event’s Saturday and Sunday coverage each year since 2000. The tournament, airing on CBS each year, posted its highest mark of the period in 2001, when Tiger Woods won the event for the third consecutive time. Woods finished fourth both in 2002 and this year.
SUNDAY SATURDAY Year Rating/share Change from prior year Rating/share Change from prior year 2003 4.4/10* NA 2.9/7* NA 2002 4.8/12 -31.4% 3.1/9 -11.4% 2001 7.0/17 48.9% 3.5/10 -28.6% 2000 4.7/11 -2.1% 4.9/14 75.0% * Overnight rating. Final ratings were not available at press time.
NA: Not applicable
Research by David Peedin, The Sports Business Daily
Sources: Nielsen Media Research, CBS
The following ratings represent the averages of the WNBA’s six national regular-season broadcasts on ABC as well as ratings in those markets for the 2003 All-Star Game on July 12.
Markets are separated here for presentation by those with and those without WNBA teams. The overall ranking indicates where each market would rank among Nielsen Media Research’s 55 measured U.S. markets.
Team markets Rank (overall) Market Regular-season
1 (1) Houston 2.1 1.9 2 (10t) Hartford 1.3 2.7 3t (13t) Detroit 1.2* 1.5 3t (13t) Charlotte 1.2 1.3 3t (13t) San Antonio 1.2 1.6 6t (17t) New York 1.0* 1.4 6t (17t) Los Angeles 1 2.1 8t (23t) Cleveland 0.9* 0.7 8t (23t) Sacramento 0.9 1.3 8t (23t) Indianapolis 0.9 1.6 11 (28t) Washington, D.C. 0.8 1.6 12 (45t) Minneapolis 0.5 0.5 13t (50t) Seattle 0.4 0.5 13t (50t) Phoenix 0.4** 0.6 Non-team markets Rank (overall) Market Regular-season
1 (2) Louisville, Ky. 2 1.5 2t (3t) Memphis 1.6^ 1.9 2t (3t) Norfolk, Va. 1.6 1.8 4t (5t) Atlanta 1.5 2.3 4t (5t) New Orleans 1.5 1.3 4t (5t) Richmond, Va. 1.5 2 7t (8t) Nashville 1.4 2 7t (8t) Raleigh-Durham 1.4 1.5 9t (10t) Cincinnati 1.3 1.6 9t (10t) Knoxville, Tenn. 1.3 0.9 * Does not include Aug. 16 game (Los Angeles vs. Houston), the local airing of which was affected by the East Coast blackout.
** Does not include Aug. 9 game (Connecticut vs. Charlotte), which did not air locally.
^ Does not include July 26 game (New York vs. Houston), which did not air locally.
Source: Nielsen Media Research