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SBJ/September 30 - October 6, 2002/Other News
Spanish-language Deportes ready to fill 24-hour schedule
Published September 30, 2002
ESPN will launch a 24-hour Spanish-language channel under the name ESPN Deportes next year.
ESPN Deportes, currently just a weekly block of Spanish-language programming on Sunday nights available in 13 million homes, will expand to a full-fledged channel, with coverage of Major League Baseball and NBA games, along with European soccer and sporting events from around Latin America.
ESPN signature programming, such as the winter and summer X Games and "SportsCenter," also will be shown on the network.
The Spanish "SportsCenter" will be produced separately from the English version and include coverage of events from around the world.
ESPN Latin America, which reaches 14.5 million households throughout Latin America and the Caribbean, will provide some programming to ESPN Deportes.
The new channel will compete with several U.S.-based Spanish television networks with a heavy sports presence, including Fox Sports World Español, Univision and Telemundo.
Russell Wolff, senior vice president and managing director of ESPN International, will oversee ESPN Deportes.