SBJ/September 30 - October 6, 2002/Labor Agents

Golf agent Hambric sells share of firms to London's CSS Stellar

Veteran golf agent Rocky Hambric has sold equity stakes in his management and marketing firms to CSS Stellar plc, a London-based sports and entertainment agency.

Hambric, who manages about 16 golfers including 1997 British Open winner Justin Leonard, said he sold a 12.5 percent stake in Hambric Sports Management and a 50 percent stake in his sports marketing firm, StandOut Sports & Entertainment. CSS Stellar has an option to acquire an additional 17.5 percent in StandOut, which counts AT&T Wireless and Palm Inc. as corporate consulting clients. Hambric wouldn't reveal the financial details of the deal.

CSS Stellar represents a number of corporate clients and athletes, primarily race car drivers, including Mario and Michael Andretti, Dario Franchitti and Juan Pablo Montoya. Additionally, the company represents entertainment clients, including actors Kate Winslet and Ewan McGregor and "Weakest Link" host Anne Robinson.

"Strategically, the three big sports they want to be in are motor racing, soccer and golf," Hambric said. "The reason they want to be in golf is it fits so well with their corporate business and corporate consulting business."

Hambric said CSS Stellar approached him about six months ago. "They have been in golf in a small way, and I have been looking to expand into Europe, and it is an ideal fit," he said.

Hambric founded Hambric Sports Management in March 2000 and StandOut in January. In addition to Leonard, he represents PGA Tour players Bob Estes and Bob Tway.

Earlier this year, Hambric signed Lorena Ochoa, the leading money winner on the LPGA Futures Tour.

Tiki Barber

BARBER BROTHERS GET VISA DEAL: Brothers and NFL players Ronde and Tiki Barber shot a national commercial for Visa Check Cards that is expected to start running in early October, said Mark Lepselter, marketing agent for the brothers.

Ronde Barber

Lepselter, president of Maxximum Marketing, wouldn't reveal the financial details of the deal but said it was a one-year agreement.

Lepselter was also mum on what transpires in the commercial, but he said "it is very comical." Lepselter said the spot is similar to a previous Visa Check Card commercial starring actor Kevin Bacon, who had a problem buying something because the store clerk didn't recognize him.

Ronde Barber, a cornerback with the Tampa Bay Buccaneers, and Tiki Barber, a running back with the New York Giants, are identical twins, and the commercial "has to do with their resemblance," he said.

Lepselter said he hopes the spot will act as a springboard for other major corporations to use the Barber brothers as pitchmen.

WOOLF SIGNS GOLFER: Boston-based Woolf Associates signed new pro golfer Rob Oppenheim for representation. Oppenheim, the 2002 Massachusetts amateur champion, made his professional debut at the New England Pro Tour's Stonebridge Open in Goffstown, N.H. He joins Woolf golf clients Brad Faxon, Brett Quigley and James Driscoll.

NEW AGENCY SIGNS FIRST CLIENT: Alexis Jarrett, Adam Robbins and Scott Wick have formed a sports management and marketing agency, Infinite Sports & Entertainment, in Chicago. The firm signed Ronnie Gordon, former Vanderbilt University quarterback and most recently quarterback of the Arena Football 2 Peoria (Ill.) Pirates, as its first client.

"Our plan right now is to get him into the NFL," said Wick, the director of operations for the new firm. "Our job is to help him get there."

Jarrett and Robbins, who are both NFLPA-certified agents, represent Gordon.

Contact Liz Mullen with agent and labor news at lmullen@sportsbusinessjournal.com

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