Up Next with Rich Luker From The Executive Editor Attitudes toward global sustainability Cartoon: Birds on a wire Sports Media: NFL’s streaming experiment From The Executive Editor: Innovations ‘Moneyball’ approach in marketing Cartoon: King me Athletes and issues of social justice Why the NCAA still matters
SBJ/September 9 - 15, 2002/Opinion
Trouble ahead when games turn into mere 'sportainment'
Published September 9, 2002
I enjoyed reading Mark Hall's column, "Taking the sport out of sports" [Aug. 19-25]. Hall's term "sportainment" is insightful and certainly descriptive of what many of us witness when watching certain professional sporting events. I also echo his concern that "the value we have placed on sport as a tool to develop our finest citizens is eroding in the sportainment environment."
LET US HEAR FROM YOU
Letters must be signed and must include the writers city and state. Please include a daytime telephone number for verification purposes only. All letters are subject to standard editing for style, grammar and length.
Address to: Letters, Street & Smiths SportsBusiness Journal, 120 W. Morehead St., Suite 310, Charlotte, NC 28202. By fax: (704) 973-1401. By