Scout to handle FanDuel’s NFL activation Company Watch: Ruffneck Scarves PBA wants to strike a title deal Rugby gives sponsor route to millennials Chase joins PGA of America as partner The Lefton Report: Verizon disconnecting DraftKings looks to leverage NASCAR CareerBuilder to title PGA Tour stop Airbnb activates on NYRR deal Tony the Tiger nabs NHL in Canada
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SBJ/April 8 - 14, 2002/Marketingsponsorship
SportsBusiness Journal/ESPN Sports Poll
Published April 8, 2002
Each year, from two weeks before the start of the Masters through two weeks after it ends, ESPN Sports Poll, a service of TNS Intersearch, measures U.S. sports fans' interest in the event. Here are the results of the 2001 poll.