ANC hires Kerepesi from Pac-12 Networks ‘No shortage’ of stars for U.S. hoops USOC expects biggest retail Games ever The Lefton Report: Shaq and The General Hyundai rolls into PGA Tour event Team offers guaranteed media impressions CAA unit now MLB hospitality partner The Lefton Report: Rising water ABG in charge of Champ’s commercial legacy With Sprint’s exit, tracks check Vision
SBJ/April 1 - 7, 2002/Marketingsponsorship
SportsBusiness Journal/ESPN Sports Poll
Published April 1, 2002
From January through December 2001, ESPN Sports Poll, a service of TNS Intersearch, asked fans who they thought was the biggest sponsor/advertiser of Major League Baseball. Here are the percentages of responses given for companies by select fan groups.
* Indicates that the company is an official corporate partner of MLB.