Jack Daniel’s in lineup for NBA ASG NFL sponsor sales begin in earnest Deal brings Ingenuity on board for ISC Emirates takes name off Open Series Company Watch: USWAG DC Solar plugs into PIR renovation MLBers go to the canvas for Majestic Papa John’s delivers NHRA and team deals Details emerge on Monster’s NASCAR plans Red Bulls seeking stadium naming rights
SBJ/April 1 - 7, 2002/Marketingsponsorship
SportsBusiness Journal/ESPN Sports Poll
Published April 1, 2002
From January through December 2001, ESPN Sports Poll, a service of TNS Intersearch, asked fans who they thought was the biggest sponsor/advertiser of Major League Baseball. Here are the percentages of responses given for companies by select fan groups.
* Indicates that the company is an official corporate partner of MLB.