Shiffrin heats up sponsor market Have times passed the SWA title by? Women make progress in filling D-I jobs Wal-Mart goes big First Look podcast: Wal-Mart, 10th SBAs Big East, ACC tourneys thrive in NYC ServiceMaster joins MiLB sponsor roster Kansas fans getting seatback upgrade Logano driving off-track studio concept Holograms produce real results in sports
SBJ/March 18 - 24, 2002/Marketingsponsorship
SportsBusiness Journal/ESPN Sports Poll
Published March 18, 2002
From March 6-April 16, 2001, ESPN Sports Poll, a service of TNS Intersearch, polled 1,600 avid sports fans regarding their interest in the NCAA Division I men's basketball tournament. Here are the results of the poll. Statistical anomalies are due to rounding and nonresponses.