‘Daytona Day’ back with new activation IndyCar steers marketing toward digital How Clemson nails it on social media Tech keeps Clemson staff in the moment Licensing show looks for rise in numbers New ownership gives Dew Tour some pop Lefton Report: Chevron’s choice Fanatics into NBA replica jerseys Clemson: Create once, publish everywhere ELeague holds steady on sponsorship pricing
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SportsBusiness Journal/ESPN Sports Poll
Published March 18, 2002
From March 6-April 16, 2001, ESPN Sports Poll, a service of TNS Intersearch, polled 1,600 avid sports fans regarding their interest in the NCAA Division I men's basketball tournament. Here are the results of the poll. Statistical anomalies are due to rounding and nonresponses.