SBJ/March 4 - 10, 2002/This Weeks Issue

Colorado firm dives into scoreboard scrum

Colorado Time Systems, well-established in the business of developing scoring and timing systems for the competitive swimming market for three decades, intends to sell display boards to the domestic collegiate and professional sports market.

A new division, Colorado Display Systems, is producing a line of custom-designed boards — including full-color, tricolor and monochromatic video displays for indoor and outdoor use.

Anita Sayed, president and CEO of Colorado Time Systems, said the company's Olympex display board is scheduled to make its debut this month in Colorado Springs, Colo., and a national sales road trip will begin soon after that.

Olympex scoreboards have been used at major international sports events, including the World Diving Championships, the Asian Games and the Commonwealth Games.

"Because our board is already in the market internationally, we have a proven track record," Sayed said. "We're getting into the game with the big boys — Daktronics, Mitsubishi, Panasonic and the others."

Colorado Time Systems is based in Longmont, Colo. The firm also has technology and manufacturing facilities in Malaysia.

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