Sponsor builds its Open around Williams Sweet Caroline Bakery pegs Danica to drive sales Toyota, Long Beach keep rolling A-B to bring Busch back to NASCAR Lexus renews USGA sponsorship PGA hires Catalyst for Ryder rebranding CAA hires Eccleston for analytics Symmonds protest ‘a flashpoint' Omega wants to get hands on more golf
SBJ/January 21 - 27, 2002/Marketingsponsorship
Biggest perceived sponsor/advertiser of the PGA tour
Published January 21, 2002
From January through November 2001, ESPN SportsPoll, a service of TNS Intersearch, asked sports fans who they thought was the biggest sponsor/advertiser of the PGA Tour. Here are the results of the respondents identifying themselves as PGA fans 12 and older. Only Buick is an official tour sponsor. Statistical anomalies due to nonresponses.
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