Parsons moving up as GMR’s CEO The Lefton Report: NFL goes car shopping Study: If you post, more likely to buy IMG will cut workforce by 3 percent MassMutual touts youth program The Lefton Report: Changing landscape Pepsi contest winners will be on field Deal puts MLB brands on cycling gear Summit proves fruitful for Competitor NFL plans Play 60 spots for Thanksgiving
SBJ/January 21 - 27, 2002/Marketingsponsorship
Biggest perceived sponsor/advertiser of the PGA tour
Published January 21, 2002
From January through November 2001, ESPN SportsPoll, a service of TNS Intersearch, asked sports fans who they thought was the biggest sponsor/advertiser of the PGA Tour. Here are the results of the respondents identifying themselves as PGA fans 12 and older. Only Buick is an official tour sponsor. Statistical anomalies due to nonresponses.
Click here to view chart.