Shifting ‘Madden’ out of launch mode New era, big money, today’s NFL KFC using Colonel in SummerSlam activation Rams tap Corona as first sponsor in L.A. Porsche continues sports focus with Mets MiLB adds color with Crayola deal Bud Light signs on for Bristol game NASCAR closer, but no deal yet for title Ganassi confident about replacing Target ACC hits the road for tour
SBJ/October 22 - 28, 2001/Marketingsponsorship
Favorite Brand of Beer
Published October 22, 2001
From January through July, ESPN Sports Poll, a service of TNS Intersearch asked sports fans ages 21 and over who drink beer to name their favorite brand of beer. At right are the results listed by fans of each sport. To read: 19.6 percent of NASCAR fans cite Budweiser as their favorite beer. Budweiser has been an official NASCAR sponsor since 1988.
Data collected January through December 2000