The Lefton Report: Model evolves MLB aims to get them to the ballpark Abbott adds World Marathon Majors deal TaylorMade goes to the lowlights Inside Under Armour’s campaign Breeders’ Cup looks to extend Vegas reach NFL teams press on Panelists weigh in on NFL Reaching the interactive fan The Lefton Report: MLB doubleheader
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SBJ/October 8 - 14, 2001/Marketingsponsorship
SPORTSBUSINESS JOURNAL / ESPN SPORTS POLL
Published October 8, 2001
From January through July, ESPN Sports Poll, a service of TNS Intersearch asked sports fans what quick service restaurants they visit most often. At right are the results listed by fans of each sport. To read: 11 percent of NHL fans chose Wendy's as their favorite fast-food restaurant. Wendys was the official quick service restaurant of the NHL from 1997 to 2001.