Demos key to Microsoft’s MLS deal C9 by Champion signs Ganassi deal MiLB merchandise sales near record level Gambling logos scarce on ATP players MLS makes Topps its official card Zaxby’s aims for college title Track’s regional push lands 7 sponsors Sherwin-Williams signs NASCAR deal CMS takes singer search to social Fishbait, GMR upfront with college info
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SBJ/October 8 - 14, 2001/Marketingsponsorship
SPORTSBUSINESS JOURNAL / ESPN SPORTS POLL
Published October 8, 2001
From January through July, ESPN Sports Poll, a service of TNS Intersearch asked sports fans what quick service restaurants they visit most often. At right are the results listed by fans of each sport. To read: 11 percent of NHL fans chose Wendy's as their favorite fast-food restaurant. Wendys was the official quick service restaurant of the NHL from 1997 to 2001.