How Bama, CLC rolled to $100M extension Changes sought for low-revenue sports Michigan St. looks to CLC for licensing Sankey settles in with books, bobbles Reason to be high on the Hogs Pac-12 to create multimedia rights co. Costco ties Father’s Day, collegiate sales NCAA eyes lacrosse attendance drop Fan analytics reaching more colleges Pac-12 presents new model to ADs
SBJ/July 30 - August 5, 2001/This Weeks Issue
Maryland AD Yow on line for honorary degree from sports academy
Published July 30, 2001
University of Maryland athletic director Deborah Yow was scheduled to receive an honorary degree from the U.S. Sports Academy last weekend for her accomplishments in intercollegiate athletics.
The U.S. Sports Academy, based in Daphne, Ala., was established in 1972 and is one of the largest sports management programs in the country, with more than 800 enrolled in its master's program and more than 100 enrolled in its doctoral program. Ninety percent of students are enrolled in the academy's online program.
Yow was selected to receive an honorary doctorate degree in philosophy for her achievements at Maryland and her leadership on national levels, including serving as president for the National Association of Collegiate Directors of Athletics last year and being a member of the NCAA's Division I Management Council.
FROM THE FAIR WAY ...: Lorrie Fair, a national soccer team player and member of the WUSA's Philadelphia Charge, signed a book deal with NTC/Contemporary Publishing Group to write a motivational and instructional book for young readers. The book, which will be co-written by Kelly Whiteside, a writer who has written for Newsday and USA Today, is scheduled to be finished by early fall. The working title for the book is "Fair Game: A Complete Book of Soccer for Women." The deal was brokered by Fair's agent, David Bober of Bober Associates Inc.
TO THE FAIRWAY: Nancy Kerrigan is getting ready to host her second charity golf event.
The Nancy Kerrigan Pro-Celebrity Golf Classic is scheduled for the
Sheraton Ferncroft Resort and Hotel in Danvers, Mass., and includes
a silent auction-dinner Aug. 19 and a golf tournament
The tournament is being organized by StarGames, a Boston-based sports marketing company that represents Kerrigan and her event.
Last year's event raised close to $150,000, said StarGames officials, adding that this year's event is expected "to do the same if not better than last year." Proceeds go to the Nancy Kerrigan Foundation, which supports the vision impaired.
StarGames secured touring skating show Champions on Ice as the presenting sponsor. Other sponsors are Staples, Pepsi, Northwest Airlines, SFX, Poland Springs and Foxwoods Casino and Resorts.
BANKING ON LILLY: Meanwhile, Bober said another one of his soccer clients, Kristine Lilly, a national soccer team player and member of the WUSA's Boston Breakers team, is close to a one-year endorsement deal with First County Bank of Connecticut.
As part of the deal, Lilly, a native of Wilton, Conn., would be a spokeswoman for the bank and appear in the bank's television and print ads and on point-of-purchase displays. Lilly's endorsement deal would be used in First County Bank's branch offices in the Stamford, Greenwich, Westport, New Canaan, Darien and Norwalk regions.
Jennifer Lee can be reached at email@example.com.