First Look podcast: World Congress 2017 PBC plots path to maximize distribution NBA Turnstile Tracker Baseball returns to Kinston, N.C. David Stern investing in tech startups NBA regular season sees ratings drop Faces and Places at World Congress Are sponsors wary of outspoken athletes? On Deck With: Mike Unger, USA Swimming Coast to Coast
Upcoming Conferences and Events
May 31 - Jun 1
SBJ/June 4 - 10, 2001/No Topic Name
MCC changing name to Horizon League
Published June 4, 2001
The Midwestern Collegiate Conference, a Division I athletic conference based in Indianapolis, is scheduled to announce today that it has changed its name to the Horizon League.
The name change has been in the works for the last year, Horizon League Commissioner Jon LeCrone said.
"We wanted to create a platform that tells the story of the commitments of our student athletes," LeCrone said. "We also wanted to differentiate ourselves from a number of conferences that have 'Mid-' or 'Midwestern' in their name."
The new logo includes the tag line "Raise your sights," which LeCrone said falls in line with the plan to play up achievements of student athletes.
LeCrone estimated that the transition to the new name and logo will cost $200,000. Caldwell Van Riper/MARC, an Indianapolis communications company, developed the name and logo.
The league comprises Butler, Cleveland State, Detroit-Mercy, Illinois at Chicago, Loyola at Chicago, Wisconsin-Green Bay, Wisconsin-Milwaukee, Wright State and Youngstown State.