SBJ/January 15 - 21, 2001/This Weeks Issue

Demographics of Figure Skating Fans

SPORTSBUSINESS JOURNAL/HARRIS INTERACTIVE POLL
 
Demographics of Figure Skating Fans
Gender
Male
35%
Female
65%
 
Age
18-24
12%
25-29
11%
30-39
20%
40-49
19%
50-64
27%
65+
11%
 
Education
High school or less
52%
Completed some college
26%
College graduate
15%
Postgraduate
7%
 
Employment status
Employed full-time
49%
Retired
16%
Homemaker
9%
Employed part-time
8%
Self-employed
7%
Not employed
3%
Student
5%
 
Race
White
78%
Other
15%
Black
7%
 
Income
Less than $15,000
11%
$15,000 to $29,999
24%
$30,000 to $39,999
12%
$40,000 to $49,999
11%
$50,000 to $74,999
22%
$75,000 or more
20%
 
Source: Harris Interactive Sports Poll, November Based on responses of 6,756 of 11,605 completed interviews representative of the general population claiming to be fans of figure skating
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