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SportsBusiness Journal Staff Writer Tripp Mickle

Tripp Mickle

Staff writer Tripp Mickle covers motorsports, action sports and the Olympics.

Featured Story

Documents detail structure at IMG Media

04 / 14 / 14

IMG Media has been one of the strongest business units at the company for years, generating $448 million in revenue last year, or nearly 30 percent of IMG’s overall revenue. The financial documents that WME shared with banks show how IMG Media functions, detailing how the business is structure...

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Tags: Marketing and Sponsorship

More Stories by this Author

12/16/13
USA Hockey renews contract with Ogrean

USA Hockey renewed the contract of Executive Director Dave Ogrean, who signed a four-year extension that will keep him in his position through 2018. Executive Director Dave Ogrean Photo by: GETTY IMAGES ...

Tags: Leagues and Governing Bodies

12/16/13
NASCAR taps former GM exec as COO

NASCAR CEO Brian France expects the company’s new chief operating officer, Brent Dewar, to accelerate the sport’s efforts to attract new fans and boost its push to get the sanctioning body, teams and tracks working together on initiatives that improve the sport. ...

Tags: Leagues and Governing Bodies

12/16/13
NASCAR boosts sponsorship revenue

NASCAR increased its annual sponsorship revenue by 5 to 10 percent this year, giving the sanctioning body its first increase in three years. The increase was driven by a series of new deals NASCAR signed in 2013. The sanctioning body completed s ...

Tags: Marketing and Sponsorship

12/09/13
Citi will bring Olympics to NYC space

Citi is bringing its Olympic hospitality home. Rather than limiting its hospitality to Sochi, the company is renting a loft in New York City’s Tribeca neighborhood where it will host employees, clients and customers from Feb. 18-23. Citi is the only sponsor of the U.S. Olympic Committee doi ...

Tags: Olympics

12/02/13
Powdr buys ‘World of Adventure Sports’

Powdr Enterprises, the sponsorship and events division of the resort company Powdr, has acquired “World of Adventure Sports,” a TV series created by 360 Ventures that tells the stories of climbers, skiers, off-road racers and other risk-takers and their sports. Sources valued the deal ...

Tags: Media

12/02/13
MacDougall runs IMG sale

The trial lawyer hasn’t sat in a single IMG management meeting. He hasn’t met officially with any of the potential IMG buyers. He wasn’t even in the country the week KKR dropped its bid for the company. But when it comes to the sale of IMG, Washington, D.C.-based attorney Mark M ...

Tags: Marketing and Sponsorship

12/02/13
Accessibility key in NASCAR.com changes

Less than a year after debuting a new, graphics-rich website that veers sharply from industry norms, NASCAR this winter will revamp portions of it to boost engagement. Changes will make content easier to get to for NASCAR.com user ...

Tags: Leagues and Governing Bodies

11/25/13
Charlotte discusses removing grandstand

Charlotte Motor Speedway has discussed tearing down its backstretch grandstand, a move that would eliminate almost 40,000 seats and make it the latest in a series of NASCAR tracks to reduce capacity. CMS President Marcus Smith has talked about the idea of eliminating the Diamond Tower Terrace and ...

Tags: Facilities

11/25/13
Hurdles on getting food to Russia

Editor’s note: This story is revised from the print edition. High shipping costs and Russian food regulations have made it challenging for U.S. Olympic Committee sponsors to get their companies’ food products into the country for the Sochi Games. ...

Tags: Olympics

11/25/13
NASCAR pleased with viewership consistency

Photo by: GETTY IMAGES NASCAR appears to have found its sweet spot on TV. Though viewership remains well below 2005 levels, NASCAR and network executives are happy with the sport’s perf ...

Tags: Media

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