About The Author

SportsBusiness Journal Staff Writer Tripp Mickle

Tripp Mickle

Staff writer Tripp Mickle covers motorsports, action sports and the Olympics.

Featured Story

GMR moves on after departures

04 / 21 / 14

When Omnicom agencies GMR Marketing and SportsMark announced plans to merge 16 months ago, SportsMark founder Jan Katzoff said the combined company planned to do everything it could to retain senior executives from both agencies. But a year later, only two of the five senior sports executives rem...

Read More

Tags: Marketing and Sponsorship

More Stories by this Author

09/17/07
Dew ends X Games ties for AST’s winter event

Mountain Dew’s announcement last week that it will title sponsor the new AST Winter Dew Tour series means it will withdraw its support of the X Games, a property it supported for 13 years as a founding partner. Naming rights to the NBC and Live Nation series come at a cost sources put b ...

Tags: This Week's News

09/17/07
MLS beefing up team services; NBA vet Mott will run division

Eager to follow in the footsteps of other major leagues, Major League Soccer has enhanced its own team services division. Like the expanded club and team services divisions the NHL and NFL are launching, MLS’s department will add staff and encourage teams to share best-practice i ...

Tags: This Week's News

09/17/07
Chivas USA stake lures Hunter back to L.A.

Shawn Hunter left Los Angeles in August to return to his family in Colorado, but last week he returned to Southern California as chief executive, president and part-owner of MLS’s Chivas USA. The move means Hunter, 44, will be working closely with his former employer, AEG, which runs Ch ...

Tags: This Week's News

09/10/07
Soccer tours deliver for marketing firm

Brazil brings its samba-style soccer to the U.S. this week, where it stands to bring in $8 million to $10 million from two games. Few teams command as much for international appearances as the five-time world champion, and its success highlights the increasing profitability of internati ...

Tags: This Week's News

09/10/07
Hauptman has the Fire for running MLS club

Andrew Hauptman’s Los Angeles-based private investment firm Andell Holdings completed its reported $35 million purchase of MLS’s Chicago Fire from AEG last week. Hauptman is chairman and CEO of Andell, which counts Vivendi Universal, Koor Industries and Dick Clark Productions among it ...

Tags: This Week's News

09/03/07
AHL plans to sport Rbk Edge uniforms in upcoming season

The American Hockey League is expected to announce this week that it will be the only league outside the NHL to wear Reebok’s Rbk Edge uniforms this season. The minor hockey league anticipates that the change will push retail sales beyond the $10 million that its 29 teams earn annually. ...

Tags: This Week's News

09/03/07
Real Madrid using TV, tours to continue growth

Ramon Calderon, a 55-year-old Madrid attorney, holds one of the most prominent political positions in Spain as president of democratically run and publicly held Real Madrid. He was elected to the post in 2006, earning 8,344 votes from the 70,000 members of Real Madrid eligible to vote ...

Tags: This Week's News

09/03/07
SuperLiga tourney shows long-term potential

It was pushing midnight on a steamy, 92-degree night in Houston on Aug. 14, but more than 21,000 fans stayed in their seats as Mexican club Pachuca and the Houston Dynamo took penalty kicks in the semifinals of the inaugural SuperLiga tournament. “I was sitting there sweating,” said Soc ...

Tags: This Week's News

09/03/07
WCSN strikes deal with FoxSports.com

World Championship Sports Network is expected to announce this week a multiyear distribution deal with FoxSports.com that will see WCSN provide Olympic sports videos to the MSN affiliate. Visitors to FoxSports.com will be able to watch video ...

Tags: This Week's News

09/03/07
ESPN spots introduce U.S. women’s soccer 2.0

A week before ESPN undertakes the challenge of broadcasting 32 games of the 2007 FIFA Women’s World Cup live from China, the network is launching a promotional campaign designed to attract viewers for U.S. women’s games. Using the tag line, “The world is their stage,” ESPN hopes to c ...

Tags: This Week's News

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug