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SportsBusiness Journal Staff Writer Tripp Mickle

Tripp Mickle

Staff writer Tripp Mickle covers motorsports, action sports and the Olympics.

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BofA extends Hendrick deal, will be presenting sponsor of website

Published in SportsBusiness Journal on 07 / 28 / 14

Bank of America has signed an extension of its associate sponsorship of Hendrick Motorsports that will see the company become the first presenting sponsor of the team’s website. In addition to the presenting sponsorship, the bank will be able to feature Hendrick Motorsports’ four driv...

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Tags: Marketing and Sponsorship

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