About The Author
Tripp Mickle
Staff writer Tripp Mickle covers motorsports, action sports and the Olympics.
The ever-evolving menu MLS makes Topps its official card Faces and Places USA Golf launches site, seeks sponsors Richmond preps for 2015 UCI event NBA ready to discuss rights deal Scouting reports an online phenom Charlotte drag strip would host X Games People: Executive transactions From the Field of Marketing Advice
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France’s divorce documents reveal wealth, little else05 / 13 / 13NASCAR CEO Brian France spent nearly five years battling two Charlotte media outlets to keep details of a recent divorce sealed. The lengthy dispute prompted many across the motorsports world to wonder just what he was trying to keep from the public eye. ... Tags: Law and Politics |
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SUM completes sponsor card for SuperLiga
Soccer United Marketing sold out of its sponsorship inventory for the inaugural SuperLiga soccer tournament last week, bringing in more than $8 million for eight categories. The Los Angeles Galaxy will be one of four MLS teams competing ...
Tags: This Week's News
World Championship Sports Network close to announcing distributio ...
World Championship Sports Network is expected to announce this week a multiyear distribution agreement with Yahoo! Sports that will expand the reach of the Olympic sports portal. The deal will see WCSN provide free weekly branded videos to Yahoo! Sports that will be featured on the site’s O ...
Tags: This Week's News
Sources: Subaru on board for Pastrana documentary
Travis Pastrana’s fame appeared to peak last summer, when he landed a double backflip on a dirt bike at X Games 12, but a new movie and book release could take the action sports star to new heights over the next year. Pastrana Sponsors ...
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MLS makes deal with YouTube for dedicated channel
Major League Soccer is expected to unveil a dedicated YouTube channel this week after agreeing to a revenue-sharing partnership with the online entity. The agreement makes the league the third sports property to align with the popular video-sharing site in the last year. The NHL and NBA st ...
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NHL boosts entertainment to draw viewers
The Stanley Cup Finals will feature intermission performances and supplementary events this year for the first time in its history, as the NHL attempts to attract additional TV viewers and raise the profile of the games. Musical guests will perform during intermission at one of the first t ...
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Execs say Stanley Cup advertising goals met
Despite what was widely seen as a sluggish ad sales market going into the Stanley Cup playoffs, NBC, Versus and NHL executives say they have met their financial goals for Stanley Cup Finals telecasts. NBC has sold out its inventory and said demand has been strong throughout the playoffs. Bo ...
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Miller still will wear U.S. ski team uniform despite departure
For the U.S. ski team, Bode Miller might be gone, but he won’t be forgotten. Miller quit the team a week ago after years of friction and will ski independently as “Team Bode” next year. But he will still wear the U.S. ski team uniform because of an International Ski Federation rule requiri ...
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NHL may enhance club services division
The NHL is proposing the creation of an enhanced club services division that will share business practices in hopes of increasing league revenue by at least $85 million over the next five years. Teams would be asked to help each other boost revenue by sharing business ...
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Red Bulls won’t play at new stadium till 2009
The New York Red Bulls will not play at their new MLS stadium in Harrison, N.J., until 2009 because environmental cleanup at the 12-acre construction site has taken longer than expected. “Realistically, I don’t think Red Bull will be able to move in until April 2009,” said Nick Sakiewicz, p ...
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Sponsors boost prime-time MLS games
During its first five Thursday night prime-time games this season, Major League Soccer has gotten a boost from corporate partners who have supplemented ESPN2’s broadcast coverage with local activation. Budweiser is among the MLS partners who have activated locally aro ...
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