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Terry Lefton

Staff writer Terry Lefton covers marketing, including sponsorships, licensing and merchandising.

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Jeff Shifrin Leaving CSM Sports 15 Months After Joining Firm

Published in SportsBusiness Daily on 11 / 13 / 17

CSM Sports & Entertainment North America CEO Jeff Shifrin has left the agency 15 months after he joined the firm. Sources said his position will not be immediately replaced. Shifrin said he left the Connecticut-based agency on good terms, and noted he was, and will continue to be, a shareholde...

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10/19/09
SportsBusiness Journal: Startup football finds waters rough, but sirens’ song is sweet

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