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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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Marc Jenkins Leaving Learfield To Become Patron Technologies CEO

Published in SportsBusiness Daily on 01 / 15 / 18

Marc Jenkins , who has served as Learfield COO since joining the company in '14, is leaving at the end of the month to become CEO at Patron Technologies, a business owned by Providence Equity. In his nearly four years at Learfield, Jenkins was instrumental in directing the company’s massive g...

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08/06/12
SportsBusiness Journal: NASCAR hires three

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Tags: Leagues and Governing Bodies

08/01/12
SportsBusiness Daily: JetBlue Signs Multiyear Deal With USC

JetBlue and USC have agreed to a multiyear sponsorship that was scheduled to be announced today at Long Beach Airport. Fox Sports, the multimedia rights holder for USC athletics, sold the deal to JetBlue. It includes an array of assets, including status as the Trojans’ official domestic a ...

Tags: Marketing and Sponsorship

08/01/12
SportsBusiness Daily: JetBlue To Sponsor USC In Multiyear Deal

JetBlue and USC have agreed to a multiyear sponsorship that will be announced today at the Long Beach Airport. USC AD Pat Haden , JetBlue CEO David Barger , USC’s band and Traveler, the USC horse mascot, are expected to attend the news conference at the airport. Fox Sports, the multimedia ri ...

07/30/12
SportsBusiness Journal: Sponsor helps Reno-Tahoe Open make noise

The Reno-Tahoe Open resides in a rather subdued portion of the PGA Tour schedule, opposite the WGC event at Firestone this week. But the tournament’s executive director, Jana Smoley, has found a sponsor that can help the tournament make some noise. Loudmouth, the maker of those ridiculously ...

Tags: Events and Attractions

07/30/12
SportsBusiness Journal: Champions Bowl is going to ESPN

ESPN has taken another step toward owning college football’s new postseason by striking a deal to broadcast the Champions Bowl from 2015 through 2026. Even though the Champions Bowl is just two months old, industry sources say it will receive roughly the same rights fee that ESPN will pay t ...

Tags: Colleges

07/30/12
SportsBusiness Journal: ISC upgrades wireless at tracks

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Tags: Facilities

07/30/12
SportsBusiness Journal: Cal joins USF in dynamic ticket pricing

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Tags: Colleges

07/30/12
SportsBusiness Journal: Latin American tour ready

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Tags: Leagues and Governing Bodies

07/26/12
SportsBusiness Daily: Learfield Not Looking To Change PSU Deal

Learfield Sports, the multimedia rights holder at Penn State, said it will not immediately seek to restructure its contract with the athletic department in the aftermath of the NCAA’s harsh penalties against the PSU football program. Learfield President & CEO Greg Brown said yesterday he i ...

Tags: Marketing and Sponsorship

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SportsBusiness Daily: Regional Banks Sign College Deals

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Tags: Marketing and Sponsorship, NCAA

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