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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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A clanging good time at Mississippi State

Published in SportsBusiness Journal on 08 / 22 / 16

Mississippi State Starkville, Miss. Stadium: Davis Wade Stadium Capacity: 61,337 2015 average attendance: 61,784 Of note: Mississippi State broke records for total attendance (432,490) and single-gam...

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Tags: In-Depth, College Football Preview

More Stories by this Author

08/23/11
SportsBusiness Daily: IMG College Acquires Cushion Seats Inc.

IMG College has acquired Cushion Seats Inc., a Kansas-based company that leases seat cushions to college football fans on game day. With the acquisition, IMG College picks up Cushion Seats’ contracts with about more than 40 major universities, including Ohio State, Tennessee, Iowa and Wisconsi ...

Tags: IMG, Football, Marketing and Sponsorship

08/22/11
SportsBusiness Journal: Athletic budgets climb

Everyone in college sports is calling for cost control and lower spending, but new data shows schools spending more than ever. A majority of schools have increased their budgets by double-digit percentages from fiscal years 2010 to 2012, according to information obtained by SportsBusiness Journal ...

Tags: In-Depth

08/22/11
SportsBusiness Journal: Schools tweak their branding

Tinker Hatfield, Nike’s renowned shoe and uniform designer, used to visit sports camps all over the country and talk to young athletes to get inspiration for his next project. He also was a graduate from the University of Oregon, one of Nike’s primary clients, and he often would ask t ...

Tags: In-Depth

08/22/11
SportsBusiness Journal: Stevenson to run Pac-12 Enterprises

The Pac-12 is bringing in sports industry veteran Gary Stevenson to oversee its TV, digital and sponsorship units, adding to the conference’s profile as a collegiate powerhouse on the rise. Stevenson will be president of Pac-12 Enterprises, the new wholly owned subsidiary that will launch a suite of cable TV channels in August 2012. The league’s digital and sponsorship sales units also will operate under the Pac-12 Enterprises umbrella.

Tags: Colleges

08/22/11
SportsBusiness Journal: Michigan State's approach

Michigan State University entered its new brand identity campaign with Nike last year, but the strategy that’s worked so well for Oregon wasn’t what the Spartans wanted. They were more interested in consistency and a single, iconic look — not 300 variations of a uniform. ...

Tags: In-Depth, Colleges

08/22/11
SportsBusiness Journal: IMG selling into BYUtv

BYU’s multimedia rights partner, IMG College, has agreed to a deal that will enable it to sell into BYUtv, the university-owned network that will significantly increase its sports programming this season. Casey Stauffer, IMG College’s general manager of the BYU sports property, said h ...

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08/22/11
SportsBusiness Journal: PGA Tour nails title sponsor challenges

Heading into an unsettled 2010 season, when corporate spending was tight and Tiger Woods was absent, the PGA Tour faced the unenviable task of filling more than one-quarter of its title sponsorships. Prospects, it’s safe to say, were grim. Now, a little more than 18 months later, the tour h ...

Tags: Leagues and Governing Bodies

08/22/11
SportsBusiness Journal: K-State starts broadband channel

Kansas State plans to launch a high-definition broadband channel this month that will enable the school to produce and distribute its own content, including the live broadcast of the Wildcats’ football season opener against Eastern Kentucky. Content for the channel will be heavy with live a ...

Tags: In-Depth

08/22/11
SportsBusiness Journal: Big plans for BYUtv

The highly anticipated Longhorn Network will launch this week with all of the pomp and promotion that ESPN and the University of Texas can put behind it.   With far less fanfare nationally, BYUtv, another university-branded network, will begin its 12th year of covering sports at Brigham Young ...

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08/15/11
SportsBusiness Journal: PrestoSports rolls out stats program

PrestoSports, a small technology company that runs athletic websites for mid-major universities and small colleges, is coming out with a new stats program that it will offer free to its school clients. Presto is trying to take on CBS-owned Stat Crew, which dominates the market with more than 1,00 ...

Tags: Media

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