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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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Humana opting out of PGA Tour event

Published in SportsBusiness Journal on 09 / 29 / 14

Humana made a big impact when it title-sponsored the PGA Tour event in La Quinta, Calif., starting in 2012, but the health care provider says the 2015 tournament will be its last. The Humana Challenge in partnership with the Clinton Foundation became a unique stop on the tour each January. Not ...

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Tags: Marketing and Sponsorship

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01/18/10
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01/11/10
SportsBusiness Journal: NASCAR Scene ends print production

NASCAR Scene, the foremost weekly publication in the sport and a staple of the industry since 1977, will cease production of the weekly print product and merge into the monthly NASCAR Illustrated magazine. Street & Smith’s Sports Group, a unit of American ...

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01/11/10
SportsBusiness Journal: Kelley Earnhardt goes in front of camera for Nationwide

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01/04/10
SportsBusiness Journal: Feld making over IHRA for coming season

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01/04/10
SportsBusiness Journal: NASCAR markets new production space

The NASCAR Media Group is developing previously untapped sources of revenue from its new $43 million facility within the downtown Charlotte NASCAR Plaza. NASCAR Media Group, NASCAR’s production arm that creates all forms of content and manages broadcast agreements, has four floors of studi ...

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01/04/10
SportsBusiness Journal: NASCAR markets new production space

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01/04/10
SportsBusiness Journal: ESPN/BCS: Shift to cable won’t deprive fans ...

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01/04/10
SportsBusiness Journal: Evernham reflects on the evolving business of NASCAR

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01/04/10
SportsBusiness Journal: Rights holders OK ‘Inside NASCAR’ distribution on net and mobile ...

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01/04/10
SportsBusiness Journal: ... and offers full year of exposure to bowl sponsors

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