About The Author

Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

Featured Story

Learfield appoints regional sales chiefs

04 / 07 / 14

Learfield Sports has appointed regional sales chiefs in Los Angeles, New York, Chicago and Atlanta to bolster its national sales efforts. The four new regional vice presidents will report to Roy Seinfeld, Learfield’s executive vice president of national sales. The four hires will have both ...

Read More

Tags: Colleges

More Stories by this Author

10/29/07
NAPA signs on for primary spot on NHRA Funny Car

NAPA Auto Parts will expand its associate sponsorship at Don Schumacher Racing into a primary sponsorship beginning in 2008 as part of a multiyear deal with the NHRA team. NAPA will sponsor the Dodge Funny Car driven by Ron Capps. Brut, which had been the car’s primary sponsor, will mov ...

Tags: This Week's News

10/22/07
NHRA is newest habitat for gecko

Geico has struck a multiyear partnership with the NHRA that gives the auto insurance company on-site marketing and display rights at each NHRA event. Geico also will have title rights on the NHRA trackside entertainment team that keeps the fans occupied between rounds and during any ...

Tags: This Week's News

10/22/07
A tough turnaround

Merchandise power Motorsports Authentics, reeling from losses that could reach $40 million to $50 million this year, is cutting costs and desperately trying to figure out what happened to a market that was delivering profits not so long ago. During a season of musical chairs by NASCAR d ...

Tags: This Week's News

10/22/07
MA seen as drag on stock prices at ISC and SMI

In a year when TV revenue fell for International Speedway Corp. and Speedway Motorsports Inc., revenue growth from Motorsports Authentics would have been a welcome boost. That hasn’t been the case, though. Dennis McAlpine, a financial analyst with McAlpine Associates, said MA’s losse ...

Tags: This Week's News

10/22/07
MA driving harder deal with drivers who sell less

The changes at Motorsports Authentics might not be all that pleasant for some NASCAR teams, but most licensing directors saw it coming as the trackside merchandise business ebbed. MA is in the process of negotiating its team and driver deals for 2008, and some of those negotiations are ...

Tags: This Week's News

10/15/07
It’s quitting time for UAW at Las Vegas race

One of the longest-running race title sponsorships in NASCAR will come to an end in 2008 when the United Auto Workers sponsor the Sprint Cup race at Las Vegas Motor Speedway for the final time. The UAW informed the Speedway Motorsports Inc. track in recent weeks that it would not renew its spons ...

Tags: This Week's News

10/15/07
New Sprint network lines up analysts

Marshall Faulk, Drew Rosenhaus, Joe Girardi, Trev Alberts and others will provide exclusive analysis for Sprint’s new video content offering, Sprint Exclusive Entertainment, which is scheduled to launch today. Marshall Faulk will be among the ...

Tags: This Week's News

10/15/07
American Le Mans says it’s picking up speed

With just one race left on its 2007 schedule, the American Le Mans Series is on pace to increase its attendance by 40 percent, series officials say. The American Le Mans Series visited Long Beach in April and will be back in California to close it ...

Tags: This Week's News

10/08/07
Golf tour offers solid blueprint

Nationwide Insurance knows a little about marketing a 30-event, cross-country tour. As the sponsor of the PGA Tour’s Nationwide Tour, golf’s developmental circuit, Nationwide has a template for running a yearlong series. That experience gave Nationwide a boost when it pitched NASCAR ...

Tags: This Week's News

10/08/07
Nationwide gives NASCAR a quick finish

After 10 months of trying to sell title sponsorship to its No. 2 series, after the disappointment of thinking it had a deal done with Subway and after dancing with Dunkin’ Donuts and AutoZone and KFC and countless others, NASCAR needed just two weeks to hammer out an agreement with Nati ...

Tags: This Week's News

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug