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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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CFP picks firms to run accompanying events

Published in SportsBusiness Journal on 09 / 08 / 14

The College Football Playoff has selected three companies to handle its fan fest, concert series and pregame tailgate during the weekend of the inaugural championship game in January. The Colonnade Group, a Birmingham, Ala.-based agency with deep roots in college football, will manage and operate...

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Tags: Colleges

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