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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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Turner Sports To Launch March Madness-Themed YouTube Channel For First Time

Published in SportsBusiness Daily on 03 / 02 / 15

Turner Sports, which manages the NCAA’s digital rights, later today is launching a March Madness YouTube channel for the first time. The new channel -- YouTube.com/MarchMadness -- will feature real-time highlights and video recaps from all 67 games of the NCAA men's tournament. Press conferenc...

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Tags: Media, YouTube, TBS/TNT

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02/21/11
SportsBusiness Journal: Tape brand rolls out college line

Duct tape fashion isn’t just for Lady Gaga anymore. Now the Duck brand is putting its own twist on the trendy adhesive with a line of college-licensed duct tape. And, yes, the University of Oregon is one of 25 schools that Duck has licensed since last fall. Duck offers duct tape w ...

Tags: Colleges

02/21/11
SportsBusiness Journal: Daly tees up 'Blue Collar' threads

GETTY IMAGES John Daly has become a camera magnet on the course for his loud outfits. John Daly, the unlikeliest fashion plate in professional golf, is at it again with a new line of affordable shirts and hats that will hit stores this spring. Blue Collar Golf, a brand name ...

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02/21/11
SportsBusiness Journal: LPGA renews partnerships

The LPGA has struck a pair of official partner renewals with Florida’s Natural orange juice and Language Training Center, both of which are using the tour’s global brand to broaden their businesses. In the LPGA pro-am last week, Florida’s Natural executives played golf with distributors of their or ...

Tags: Marketing and Sponsorship

02/15/11
SportsBusiness Daily: PGA Tour To Allow Cell Phones At All Tourneys

The PGA Tour is announcing a new policy today that will allow fans to use cell phones and other mobile devices at select areas of the golf course during competition beginning at the Honda Classic on March 3-6. Fans will be asked to keep their phones on silent mode while at the golf course. The tour ...

Tags: Leagues and Governing Bodies, PGA Tour

02/14/11
SportsBusiness Journal: Unilever newest NCAA partner; State Farm out

Unilever is in and State Farm is out of the NCAA’s corporate partner program in a flurry of activity a month before the start of its basketball tournament. While Unilever provides the NCAA another giant consumer packaged goods company capable of giving the Final Four a strong promotional push, the ...

Tags: Marketing and Sponsorship

02/14/11
SportsBusiness Journal: TaylorMade plans driver's debut

The world’s No. 2-ranked golfer, Martin Kaymer, spent last week trying to keep his drive out of the Dubai sand. This week, his task will be to keep his drive between the skyscrapers on 54th Street in New York. Kaymer and Sergio Garcia will be the headliners Tuesday for a TaylorMade “White Out” in M ...

Tags: Marketing and Sponsorship

02/07/11
SportsBusiness Daily: Pinehurst Launches Special Website

Pinehurst Resort today is launching a new website that will follow the restoration of famed Pinehurst No. 2. The site will include photos, progress reports and videos from the designers working on the project, Ben Crenshaw and Bill Coore . Pinehurst No. 2 is scheduled to re-open March 4 after the ...

02/07/11
SportsBusiness Daily: Chalone Vineyard Official Wine Of PGA Of America

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Tags: Marketing and Sponsorship, Golf

02/07/11
SportsBusiness Journal: USC explore sale of marketing, media rights

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Tags: Colleges

02/04/11
SportsBusiness Daily: Mahan Wearing Sun Life Financial Mark On Cap

Hunter Mahan is wearing a new Sun Life Financial mark on the side of his cap this weekend as he defends his title at the PGA Tour Waste Management Phoenix Open. The multiyear sponsorship represents Sun Life's first deal in golf. Wasserman Media Group negotiated the agreement for Mahan, who won ...

Tags: Marketing and Sponsorship, Golf

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