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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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Learfield appoints regional sales chiefs

04 / 07 / 14

Learfield Sports has appointed regional sales chiefs in Los Angeles, New York, Chicago and Atlanta to bolster its national sales efforts. The four new regional vice presidents will report to Roy Seinfeld, Learfield’s executive vice president of national sales. The four hires will have both ...

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Tags: Colleges

More Stories by this Author

08/25/08
IMG venture to offer private financing for college facilities

Expensive facility upgrades often require university athletic departments to go into debt or seek public funding, but IMG College is partnering with affiliated company International Stadia Group to offer schools private financing for such projects. ISG, a London-based joint venture b ...

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08/25/08
‘Kickoff’ aims for college football spotlight

Gary Stokan, the Chick-fil-A Bowl chief, wasn’t looking for just another game to promote when he paired Alabama and Clemson for a season-opening Aug. 30 showdown. He hoped to create a “kickoff” property capable of directing the nation’s attention to one site for the start of the c ...

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08/25/08
ESPN pays $2.25B for SEC rights

ESPN will pay the Southeastern Conference a staggering $2.25 billion over the next 15 years — about $150 million a year — for the conference’s TV rights, giving the network all of the SEC’s content that was not taken by CBS, industry sources confirm. The deal effectively ...

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08/18/08
Longhorns rule royalties list; Jayhawks soar

National titles paid off handsomely for LSU, the football champion, and Kansas, the basketball champ, in merchandise sales and licensing revenue. The Tigers and Jayhawks were the big movers in Collegiate Licensing Co.’s rankings of the best-selling universities for 2007-08 among its ...

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08/18/08
Subway working on deal with Edwards

Subway is completing a deal with Carl Edwards that will make the ultra-fit NASCAR driver a spokesman for the big-spending restaurant chain, industry sources said. Subway is expected to be primary sponsor for Edwards’ No. 99 Ford in three Sprint Cup races next year and sign him to a p ...

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08/18/08
Ex-SMI exec Wheeler forming consultancy with son and daughter

Humpy Wheeler’s been busy since he left Speedway Motorsports Inc. in May, negotiating to represent NASCAR drivers, pitching a TV show concept to Hollywood and consulting for racing network Speed. This week, Wheeler will announce that he’s forming his own outfit, The Wheeler Co., which will pu ...

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08/18/08
Nissan-backed SI marketing tour goes national

Sports Illustrated’s college football mobile marketing tour, which hit a handful of Southeastern Conference games last year on its maiden voyage, is going national this season with Nissan as its exclusive sponsor. The dome housing the Evolution of the Game Tour wi ...

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08/18/08
CBS to pay SEC average of $55 million annually

CBS’s landmark 15-year deal for football and basketball rights to the Southeastern Conference will pay the conference an average of $55 million annually, industry sources said. On the front end, the deal is expected to pay the SEC about $50 million a year and increase each year to a ...

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07/28/08
Buckeyes mull bundling some media rights

Some of the most valuable marketing and media rights in college sports could be in play this fall. Ohio State University is working with Navigate Marketing, Chicago, to determine a value for those rights, which could be outsourced through a request for proposal later this year. Not ...

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07/21/08
Sweet! Hershey’s becomes NCAA corporate partner

Whether Hershey’s sealed its new NCAA corporate partnership with a Kiss remains uncertain, but the chocolate maker will have marketing and promotional rights to the Final Four and other NCAA marks as part of a multiyear deal it signed last week. Specifics of the Hershey’s deal were not ...

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