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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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Instagram expands its student program

Published in SportsBusiness Journal on 03 / 27 / 17

Instagram is expanding its student ambassador program to generate more college sports content for the social media platform. Students from 30 of the top college basketball schools were picked to create content for their teams’ Instagram accounts through the regular season. From those 30, a ...

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Tags: Media

More Stories by this Author

11/30/16
SportsBusiness Daily: Clemson Signs With JMI For Multimedia Rights

Clemson has awarded its athletic multimedia rights and campus-wide marketing rights to San Diego-based JMI Sports. The deal is worth a total of $68M over seven years, beginning in June '17 and running through '24. The incumbent, Learfield, has owned at least a portion of Clemson’s rights since ...

Tags: Media

11/28/16
SportsBusiness Journal: A fix for conference realignment

The most recent rounds of conference realignment might have created an economic boon for the power five, but the fallout for the rest of the FBS leagues left them in a wasteland where schools fly halfway across the country to play against unfamiliar opponents. Nowhere is that more evident than in ...

Tags: In-Depth, Colleges

11/28/16
SportsBusiness Journal: Plugged In: Todd Berry, AFCA

In his first year as executive director of the American Football Coaches Association, Todd Berry wanted to provide his coaches with the kind of platform they’ve never had before. So he worked with CBS Sports Network on a deal to create the first televised American Football Coaches Awards, mar ...

Tags: People and Pop Culture

11/28/16
SportsBusiness Journal: Logan links up with Whitener

Lawton Logan, the veteran collegiate marketer who most recently handled business development at Silver Chalice, has joined The Whitener Co. as a principal and chief revenue officer. Logan Logan wil ...

Tags: People and Pop Culture

11/21/16
SportsBusiness Journal: For Duke, a $100 million-plus facelift

One of the major components of Duke’s facilities master plan was the Blue Devil Tower, a five-story addition to Wallace Wade Stadium that added 24 suites and 650 club seats. Photo by: JIM SHORN ...

Tags: Colleges

11/16/16
SportsBusiness Daily: PlayStation To Title Sponsor Fiesta Bowl

Sony's PlayStation will be the Fiesta Bowl’s new title sponsor as part of a multiyear agreement. Within the CFP's bowl rotation, the Arizona-based event is one of the semifinals this season on New Year's Eve, along with the Chick-fil-A Peach Bowl. ESPN, the CFP's media and marketing rightshol ...

Tags: Marketing and Sponsorship

11/15/16
SportsBusiness Daily: PlayStation To Title Sponsor Fiesta Bowl

PlayStation will be the Fiesta Bowl’s new title sponsor as part of a multiyear agreement. Within the CFP's bowl rotation, the Arizona-based event is one of the semifinals this season on New Year's Eve, along with the Chick-fil-A Peach Bowl. ESPN, the CFP's media and marketing rightsholder, so ...

11/14/16
SportsBusiness Journal: Gordon eager for agency's growth

Engine Shop CEO Brian Gordon was vacationing out of the country in 2015 when he closed the sale of the agency to George Pyne’s Bruin Sports Capital. Nearly a year later, Gordon was back in the same spot for his family’s annual vacati ...

Tags: Marketing and Sponsorship

11/07/16
SportsBusiness Daily: Shapiro, Francini Named WME-IMG Co-Presidents

MARK SHAPIRO and IORIS FRANCINI will be co-Presidents of WME-IMG, the company announced today. Shapiro, who is based in N.Y., and London-based Francini, will oversee media, college, events, fashion, Miss Universe, IMG Academy, global partnerships, content, PBR and other divisions, as well as the ...

Tags: People and Pop Culture

11/07/16
SportsBusiness Journal: Selling hoops in a football town

W hile Alabama and Clemson, a pair of college football bluebloods, chase a return to the championship game, their basketball brethren could spend the next two months toiling in relative obscurity, hoping anyone will notice that their season has started. That’s life at school ...

Tags: In-Depth, Colleges

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