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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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Big Ten Makes Official Rights Deal With ESPN, CBS Sports, Fox Sports

Published in SportsBusiness Daily on 07 / 24 / 17

More than a year after the Big Ten reached media rights agreements with ESPN, Fox Sports and CBS Sports, Commissioner Jim Delany finally made a formal announcement. Speaking at today’s Big Ten Media Day in Chicago, Delany said the conference has settled on six-year deals with the three media...

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SportsBusiness Journal: Fox Sports lands USC multimedia rights

After nearly a year of wrangling, the University of Southern California has completed a deal to outsource its multimedia rights to Fox Sports, industry sources said. The Trojans were one of the few remaining major colleges that had not outsourced a bundled marketing and media rights package, inst ...

Tags: Media

SportsBusiness Daily: Aaron's Signs On To Sponsor 30 Colleges

Aaron’s, the Atlanta-based retailer for furniture sales and rentals, has signed a deal to sponsor 30 colleges, including Arizona, Arizona State, Auburn, BYU, Duke, Florida, Georgia and Michigan. The deal was negotiated by IMG College, the multimedia rights holder for these schools, and represe ...

Tags: Marketing and Sponsorship

SportsBusiness Daily: Warner To Endorse Amway's Nutrilite Brand

Amway has brought on former NFLer Kurt Warner to endorse its vitamin and nutritional supplement brand, Nutrilite, through a promotion called the “Ultimate Football Experience” on Facebook. Four sweepstakes winners will travel to Phoenix to meet Warner, now an analyst for NFL Network, a ...

SportsBusiness Journal: Colleges turn to search firms

Dan Parker is one of the most powerful figures in college athletics, but he doesn’t want you to know who he is. He doesn’t like to do media interviews in person, he doesn’t want his picture in the paper and he doesn’t attend news conferences. Parker prefers working in the ...

Tags: In-Depth

SportsBusiness Journal: Fiesta Bowl exec gets to work

As the president at the University of Arizona, Robert Shelton raised hundreds of millions of dollars for grants and created new scholarship programs, but he’s fully aware that his five years there will be remembered for the hiring of his athletic director and basketball coach. Despite spendin ...

Tags: In-Depth

SportsBusiness Journal: Search firms active in college

■ Bob Beaudine Eastman & Beaudine, Plano, Texas Beaudine’s father was a pioneer in the search business and Bob has followed in his footsteps, conducting searches for the NBA, MLB, Texas Rangers and MSG Sports. Beaudine began moving into college athletics 17 years ago and has become o ...

Tags: In-Depth

SportsBusiness Journal: Shamrock Capital buys Learfield

Too often in the last three years, Learfield Sports encountered new business opportunities that required resources it didn’t have. Learfield, a pioneer in the collegiate marketing industry, wanted to fund a new Big 12 channel, expand into ticketing sales and create more digital content, but ...

Tags: Marketing and Sponsorship

SportsBusiness Journal: IMG College studios buzz on game-day

The tranquil streets of Winston-Salem, N.C.’s downtown arts district are nearly barren on a fall Saturday in November. But behind the doors at IMG College is a beehive of broadcasting activity that will feed the nation much of its college football and basketball on this day. The occasional ...

Tags: Media

SportsBusiness Journal: LPGA adds TV deal, Asia websites

The LPGA aggressively is going after larger audiences in Asia with the launch of new websites in Korea and China and a new TV deal in Japan. “We’re looking to grow every place that makes sense,” said Brian Carroll, the LPGA’s vice president of television and emerging media ...

Tags: Media

SportsBusiness Daily: IMG College Restructures Sales Force

A restructuring of IMG College’s sales force this week has resulted in a 3% reduction in headcount, or a total of 11 people from the 330-person staff. The company said it is moving from a conference-based sales structure to a regional approach, segmenting the country into five regions –& ...

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