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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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United Airlines grabs Coliseum naming rights

Published in SportsBusiness Journal on 05 / 22 / 17

United Airlines is buying the naming rights to venerable Los Angeles Memorial Coliseum for just north of $70 million over 15 years, according to sources familiar with the negotiations, making it the richest naming-rights deal among college football stadiums. ...

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Tags: Marketing and Sponsorship, Facilities

More Stories by this Author

11/07/11
SportsBusiness Journal: Pac-12 clears way for new channel

BEHIND THE STORY: College reporter Michael Smith on how the Pac-12's move will affect its business partners, and what it might mean for other conferences. The Pac-12 has completed a complex six-month negotiation to acquire key TV, digital and sponsorship rights previously held by mul ...

Tags: Media

10/31/11
SportsBusiness Journal: IMG, CAA make changes in golf business

Major shake-ups at IMG and CAA Sports last week gave the golf agency world a new look. IMG will no longer have a separate consulting division for golf clients, a shift in structure that has eliminated longtime IMG executive Bart Kendall’s job. Kendall, a senior vice president and veteran of ...

Tags: Marketing and Sponsorship

10/31/11
SportsBusiness Journal: Can Tseng’s success pay off for LPGA?

Editor's note: This story is revised from the print edition. LPGA Commissioner Mike Whan stepped out of his limo into a chaotic public square in Taipei, Taiwan, earlier this month and knew that this just wouldn’t work. Hundreds of media members and camera-toting fans stood shoulder t ...

Tags: Leagues and Governing Bodies

10/31/11
SportsBusiness Journal: Mitsubishi renews tour sponsorships

Mitsubishi Electric, a PGA Tour official partner and a Champions Tour title sponsor, has renewed its deals for another four years. The Tokyo-based company with offices throughout the U.S. probably is best known for rolling out the LED video boards — known as Diamond Vision — at PGA To ...

Tags: Marketing and Sponsorship

10/27/11
SportsBusiness Daily: Kia Signs Three-Year Sponsorship With SEC

Kia Motors has signed a three-year deal to be an official sponsor of the SEC. Financial terms were not announced, but the Kia Sorento will serve as the conference’s official vehicle for all championship events and FanFare fan events. The deal was negotiated by SEC Sports Marketing, a property ...

10/24/11
SportsBusiness Journal: Colleges want seconds

Last season, StubHub processed more than 3,500 transactions for tickets to home football games at Clemson University. For the most part, the school had no idea where those tickets were going. Since then, the Tigers have made StubHub their official fan-to-fan marketplace, and while it’s stil ...

Tags: In-Depth

10/24/11
SportsBusiness Journal: Network for SEC back in play

Three years ago, ESPN agreed to pay the Southeastern Conference what was thought to be a premium rights fee, in part, to prevent the league from starting its own network. Now, with the conference adding new schools, the concept of a conference channel is back on the table. Several industry source ...

Tags: Media

10/24/11
SportsBusiness Journal: NCAA keeps AT&T as corporate champion

AT&T, the NCAA’s longest-standing partner, has extended its corporate champion sponsorship. The three-year agreement keeps AT&T on board as the NCAA’s official wireless service provider and a heavily integrated sponsor of CBS’s basketball broadcasts, including “At ...

Tags: Marketing and Sponsorship

10/24/11
SportsBusiness Journal: Season-ticket delivery shifts online

For the first time, the majority of college football season tickets at Paciolan’s 105 Division I universities were renewed online this year. Online transactions and digital delivery of tickets began roughly in the early to mid-2000s as universities moved toward a paperless approach to ticke ...

Tags: Colleges

10/17/11
SportsBusiness Journal: OU resumes talks over TV channel

Editor's note: This story is updated from the print edition. Now that the Big 12 appears to have a future that includes the University of Oklahoma, the school has resumed its plans for a branded TV channel that will launch with the start of the 2012 football season. While school officials ...

Tags: Colleges

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